Much has changed in the past 25 yearsโbetween digitally recording our favorite shows to surfing the Internet to texting on smartphonesโbut TV is undeniably still Americaโs favorite pastime. More thanย 289.4ย million Americans live in homes with TVs, and the average TV viewer consumes on average more than five hours per day.ย Whether theyโre tuning into the news, a reality talent show or a football game, our understanding of TV viewingโincluding what is being watched and who is watchingโis thanks to the National People Meter. An electronic metering system that transformed TV ratings through the delivery of overnight ratings, the National People Meter is celebrating the big two-five this year.
