Insights | 09-10-2025
Plano de ROI de marketing para 2025
Explore our blueprint for elevating your marketing ROI, aligning strategy with measurable impact, and making…
Percepรงรตes/InsightsTest
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Insights | 01-07-2025
Medindo o que รฉ importante
Nielsen proves that Pinterest campaign drives sales & ROI for Alpro.
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Insights | 17-06-2024
Webinar: Criando fidelidade ร marca com o pรบblico LGBTQ+ por meio de publicidade e conteรบdo inclusivos
Os consumidores LGBTQ+ aceitam o envolvimento da marca - desde que seja feito de forma autรชntica e inclusiva.
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Insights | 04-05-2023
Na mรญdia emergente, a lembranรงa da marca รฉ o maior impulsionador do aumento
Quando se trata de elevaรงรฃo da marca na mรญdia emergente, a lembranรงa da marca รฉ tรฃo importante quanto na mรญdia tradicional.
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Perspectivas | 28-03-2023
Brand lift measurement for emerging media: The obstacles & opportunities
Learn why marketers should prioritize tracking their brand lift measurement and understanding the full-funnel…
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Soluรงรตes | 01-10-2021
Aumento de vendas
Prove the real-world impact of your campaigns with Nielsen Sales Lift. Measure incremental sales and optimize…
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Centro de notรญcias | 01-04-2021
Relatรณrio anual de marketing da Nielsen destaca a necessidade de as marcas evoluรญrem suas estratรฉgias apรณs a COVID-19
This yearโs Nielsen Annual Marketing Report equips brandsโbig and smallโacross various sectors of the…
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Centro de Notรญcias | 19-11-2020
Nielsen avanรงa na prรณxima fronteira de mediรงรฃo e tecnologia
Nielsen unveiled its ID resolution system that will underpin its audience and outcomes measurement products in…
