Campaign Lift Archives

Insights | 09-10-2025

Explore our blueprint for elevating your marketing ROI, aligning strategy with measurable impact, and making…

Insights | 01-07-2025

Nielsen proves that Pinterest campaign drives sales & ROI for Alpro.

Insights | 17-06-2024

LGBTQ+の消費者は、ブランド・エンゲージメントを歓迎する。

Insights | 04-05-2023

新興メディアにおけるブランド・リフトに関しては、従来のメディアと同様にブランド想起が重要である。

Insights | 28-03-2023

Learn why marketers should prioritize tracking their brand lift measurement and understanding the full-funnel…

Solutions | 01-10-2021

Prove the real-world impact of your campaigns with Nielsen Sales Lift. Measure incremental sales and optimize…

News Center | 01-04-2021

This year’s Nielsen Annual Marketing Report equips brands—big and small—across various sectors of the…

News Center | 19-11-2020

Nielsen unveiled its ID resolution system that will underpin its audience and outcomes measurement products in…

News Center | 18-09-2020

Anunciantes, agencias y networks podrán aprovechar los datos de medición de resultados de esta plataforma…

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