Insights | 04-06-2025
Webinar: Small Budget, Big Impact: Transforming your marketing strategy with consumer & competitive ad intelligence
Discover how leading brands in Southeast Asia leverage competitor and consumer insights to make impactful…
Percepรงรตes/InsightsTest
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Insights | 02-12-2024
Alรฉm da deficiรชncia: Marketing Inclusivo em um Mundo Interseccional
As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media…
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Insights | 06-05-2024
Mรฉtricas voltadas para os resultados: Os KPIs de marketing que interessam ao seu CFO
Estes sรฃo cinco KPIs focados em resultados que ajudam os profissionais de marketing a mostrar o impacto e liberar o orรงamento.
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Insights | 24-05-2023
A sobrecarga de canais estรก prejudicando a eficรกcia do marketing de funil completo e a confianรงa no ROI
Using multiple tools to measure campaign performance is common, but it can impede full-funnel marketing…
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Insights | 29-09-2022
Streaming de esportes: A nova fronteira
Sports is a massive driver of TV engagement and presents significant opportunities for brands as advertisers…
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Perspectivas | 27-09-2022
Marketing durante uma recessรฃo: Encontrando o lado positivo de uma recessรฃo econรดmica
Dialing back spend may seem to make sense when planning for a recession, but marketers focused on maximizing…
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Insights | 15-09-2022
Como criar uma estratรฉgia de marketing resiliente e defender a manutenรงรฃo de seu orรงamento
During times of economic unease, there can be a knee-jerk reaction to tighten the belt and slash the…
