News Center | 21-05-2025
Gracenote transforme les voitures connectées en centres sportifs
Sports fans can now seamlessly go between platforms and content types to follow favorite sports teams, live…
Centre d'information
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Insights | 10-09-2024
Fanáticos : Le manuel de Nielsen sur la consommation des médias et l'engagement sportif des Hispaniques
This report provides deeper insights into how Hispanic fans engage with sports media and are shaping the future…
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Insights | 29-07-2024
Need to Know: What is co-viewing, and why should you care?
Advertisers need guarantees that their ads are reaching the right people, and measuring co-viewing gets to the…
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Insights | 16-02-2024
Need to Know: What’s the difference between OTT, CTV and streaming?
We break down the differences between OTT, CTV and streaming, how advertising works on each, and why they’re…
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Insights | 12-09-2023
Hispanic audiences in focus: Trust in media – the key factor driving the shift to streaming
Discover how Hispanic audiences are engaging in media and ways to customize user experiences in our 2023…
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Insights | 08-06-2023
Examen de la représentation des LGBTQ+ dans les médias et la publicité
Nielsen examines LGBTQ representation in media and advertising to identify how brands are targeting audiences…
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Insights | 20-01-2023
Les contenus représentatifs favorisent la "bingeabilité" sur les plates-formes de diffusion en continu
Among the most bingeable streaming programs in the last TV season, more than 71% were inclusive of one or more…
