Integrity is the bedrock of Nielsen’s operations, essential to our people, our trusted reputation, our valued clients, and the communities where we live and work. We encourage anyone with knowledge of potential wrongdoing—be it illegal, unethical, or a violation of our standards—to come forward. You can report concerns or seek guidance by using the information set forth in our Code of Conduct. Our helpline enables individuals to report concerns anonymously, to the extent permitted by law.

• Anti-corruption: Nielsen strictly prohibits all forms of bribery in every aspect of its operations, regardless of location or interaction. This prohibition applies to dealings with both private clients and government or public officials. It extends to Nielsen employees acting directly and to third parties representing Nielsen.

• Trade sanctions: As a global company, we move information, technology, people, products and services across national borders. International trade laws apply to our activities, including laws that prohibit certain business activities with and within certain countries, as well as with particular persons or entities that are deemed a threat to security, human dignity and human rights. We are committed to following applicable international trade laws, including import and export controls regulations.

• Conflicts of interest: It is imperative to report any potential conflict of interest. Nielsen employees must act in Nielsen’s best interest while performing their work and ensure that relationships with vendors and pursuits outside of work do not interfere with the ability to make the right decisions for Nielsen or undermine Nielsen’s independence. Should any concern arise, you can report concerns or seek guidance by using the information set forth in our Code of Conduct.