Insights | 23-10-2025
记录第三季度美国音频收听趋势
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q3…
洞察力
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Insights | 30-07-2025
记录第二季度美国音频收听趋势
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q2…
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Insights | 21-07-2025
Need to Know: What is media fragmentation and how to reach today’s audiences?
媒体碎片化造成受众分散。了解如何通过所有渠道吸引受众并对其进行衡量，以实现...
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Insights | 27-05-2025
Generational Marketing: Why marketers should not discount age in today’s media landscape
Understand the diverse media habits of different generations and the importance of an age-inclusive approach…
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Insights | 14-05-2025
记录第一季度美国音频收听趋势
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q1…
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Insights | 09-08-2023
需要了解：什么是面板数据，为什么它很重要？
Learn more about what panel data is and how it has been the gold standard of the research industry for nearly a…
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Insights | 10-07-2023
女性体育观众人数呈上升趋势
Women’s sports viewership is on the rise ahead of the 2023 Women’s World Cup. Learn how broadcasters and…
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Insights | 08-06-2023
受众数据和品牌完整性是吸引 LGBTQ+ 群体的关键
The LGBTQ+ community is looking for content they can connect with, and audience data can help brands forge…
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Insights | 04-05-2023
随着媒体选择的增多，高质量的受众数据是实现营销效果的关键
Learn how quality audience data is the key to delivering marketing impact and bridging the gap as device and…
