Total Ad Ratings Archives

Insights | 01-10-2024

리니어 TV와 스트리밍의 데이터를 결합하여 멕시코의 시청자를 종합적으로 파악하세요.

Insights | 23-05-2024

Take a closer look at the modern world of TV media buying. It’s simple enough on paper, but things can get…

News Center | 30-11-2023

In this study, Nielsen reveals the challenges marketers face as ad avoidance remains high and concerns around…

News Center | 16-02-2023

Nielsen, a global leader in audience measurement, data and analytics and the Swedish Joint Industry Committee…

News Center | 07-02-2023

The launch of Total Ad Ratings in South Korea is a step towards Nielsen’s global strategy of Nielsen ONE…

News Center | 29-09-2022

Marketers can now deduplicate campaign reach and frequency of ads on Roku across traditional TV, connected TV,…

News Center | 21-07-2022

Media buyers can now compare YouTube reach from computer, mobile and CTV to linear TV, a foundational step…

News Center | 06-07-2022

Nielsen’s global ROI Report delivers insights and recommendations for advertisers, agencies and publishers to…

Insights | 02-06-2022

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