Next episode: Nielsen & Spotify
Spotify tapped Nielsen expertise to better understand the growing importance of podcasts and Brazilian podcast…
Case Study
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저평가에서 거침없는 강자로
PepsiCo and Nielsen teamed up to uncover what this means for brands. Download “Undervalued to Unstoppable”…
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AI의 ROI
“The Nielsen research rigorously validated the significant impact of Google AI-powered solutions across both…
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기내 디지털 광고 캠페인 최적화하기
With Nielsen Digital Ad Ratings, Samsonite was able to monitor daily digital campaign performance across…
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기후 변화에 대한 점 연결하기
Nielsen collaborated with Climate Central to assess the presence of accurate and informative climate reporting…
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아웃 오브 홈 영향 분석
Nielsen’s Brand Impact reveals how out of home channels contribute to a global eyewear conglomerate’s…
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Adding incremental reach with local streaming
To help political advertisers understand the impact of local TV to their media plans, Nielsen studied how…
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Creator platforms drive emotional connections and brand outcomes
Conclusion Creator spaces are special and offer unique opportunities Nielsen’s Brand Impact solution…
