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概述

重塑视频发现体验

Today, viewers choose among many video services. Leading providers attract audiences to their platform with tent-pole content, but need to surface the right programming to continue engaging viewers. It’s essential to offer nuanced, personalized recommendations. Additionally, content must be visually merchandised in order to highlight aspects most compelling to a viewer to drive them to actually watch.

Gracenote Advanced Discovery products empower clients to create compelling user experiences, personalized search and recommendations to help viewers find and connect with content they love. With Advanced Discovery products, TV and video services can power sophisticated personalization features, tailoring content display and suggestions to a viewer’s tastes and preferences-keeping audiences satisfied and engaged on their selected platform.

Leveraging Gracenote’s unparalleled editorial expertise, as well as machine learning technology, the products within the Advanced Discovery portfolio complement foundational Gracenote video data-revolutionizing how video content is organized and discovered.

产品

创建更具吸引力的指南

Gracenote 个性化图像

根据观众的喜好,在节目指南中显示引人入胜的个性化电视和电影图像,从而提高观众的参与度。

Gracenote 视频描述符

以全新的方式理解和关联程序,利用可深入研究故事情节和上下文的分层、细粒度关键词,提高内容目录的可发现性。

Gracenote 视频人气得分

通过精确评分,在搜索结果、发现路径和推荐中显示热门节目,准确定位当今收视率最高、最受关注的电视节目和电影。

Use cases

提供引人注目的搜索和发现体验,提高受众参与度和忠诚度

电视和视频平台

利用 Gracenote 创新的高级发现产品,实现相关视频推荐、全新语音体验、创新用户体验和个性化,以吸引受众。

• Surface relevant, new and niche, as well as popular, content to viewers based on their taste profile or watch history.
• Leverage a single taxonomy to create unique carousel categories with programming across services to drive engagement.
• Provide accurate search results and surface similar programs.
• Drive a lift in the number of programs watched by viewers, as well as in time spent viewing, by visually merchandising content using imagery that highlights differentiated aspects of content.

覆盖范围

无与伦比的覆盖范围,满足您对内容元数据的所有需求

Gracenote 在美洲、亚太、欧洲、中东和非洲的主要地区提供全球和本地内容解决方案。

Gracenote 高级探索套装产品在美洲、亚太和欧洲的主要市场均有销售。