Cineverse Teams Up with Gracenote to Vastly Expand Search Capabilities for cineSearch – the Conversational AI-Powered Discovery Tool for Film and Television Content

Gracenote 娱乐元数据帮助 cineSearch 的 Ava 聊天机器人解决了消费者想知道看什么的重大问题

LOS ANGELES – APRIL 8, 2024 – Cineverse (NASDAQ: CNVS), an innovative streaming technology and entertainment company, continues to form strategic relationships that will help solve the industry’s content search and discovery issues. The company has today announced a deal with Gracenote, a Nielsen company, to integrate industry-leading metadata for millions of films and television shows into cineSearch – Cineverse’s AI-powered conversational entertainment search platform that is set to be unveiled this spring (visit cineSearch.com to join the waitlist).

According to Nielsen’s State of Play report, American consumers, who have more than 2.7 million video titles to choose from, spend more than 10 minutes per session looking for what to watch, up 40% since 2019. In fact, 20% give up when they can’t easily find something to watch, causing a major issue for streamers looking to keep viewers engaged, creators whose stories are losing out on potential audiences, and of course, consumers, who want to be entertained, but end up frustrated rather than satisfied with their streaming experiences.

进入 cineSearch 和 Ava。

An innovative AI-powered platform, cineSearch’s goal is to revolutionize the search and discovery experience to answer audiences’ most pressing question: “What do you want to watch?” Through Ava, a chatbot with a unique, quirky persona, cineSearch offers a single unified search and recommendation engine with extensive support for dozens of traits such as mood, theme, tone, intensity, setting, keyword, plot, micro-genre, and many more.

cineSearch 现在将利用 Gracenote 的综合电视和电影数据集来扩展其知识图谱，提供更加个性化的搜索结果，并提供最新的标题可用性和内容深层链接。使用 cineSearch，如果观众想观看一部以澳大利亚为背景的黑色浪漫喜剧，就能获得最合适的内容推荐，并与 60 多个主要视频流媒体服务中的这些选项相连接，实现无缝观看。

虽然 Cineverse 拥有庞大的资料库，但 Ava 将通过利用 Gracenote 行业领先的元数据目录（包括完整的标题信息，如简介、类型、演员、导演和其他产品信息），为用户推荐在任何地方都能找到的电影和电视节目，从而提供全面、一致的内容发现体验。

“Our partnership with Gracenote increases the number of films and TV shows that are discoverable by users and allows us to offer cineSearch users the highest-quality title information with intensity rankings – when paired with a user’s viewing history, streaming service filters and content preferences – will help solve a major consumer issue and the leading cause of viewer frustration,” said Tony Huidor, CTO & COO of Cineverse. “With our previously announced partnership with Google Cloud in place and now with the participation of Gracenote in this endeavor, we are on course to unveil what we believe will be the most powerful search and discovery tool in streaming.”

As previously announced, the cineSearch service was developed by Cineverse using Google Cloud’s Vertex AI Search. The underlying core cineSearch technology was built as an adaptive layer on top of Google’s Gemini large language models, using Google Cloud’s gen AI infrastructure to bring an innovative, conversational experience for those seeking advice on what to watch.

“AI-based personalization holds massive potential to improve streaming by helping individual viewers find and watch the content they’re most likely to love – from familiar hits to hidden gems,” said Trent Wheeler, Chief Product Officer at Gracenote. “Key to great technology is a broad understanding of the universe of content made possible by metadata. We’re pleased that Cineverse has tapped Gracenote’s entertainment data to power the cineSearch platform and look forward to seeing how Ava will revolutionize the search and discovery experience for content providers, creators and consumers alike.”

最重要的是，cineSearch 将可以访问实时元数据更新，这样，新片目就可以在首映当天被发现。由于 Gracenote 的元数据目录涵盖了大量的外语内容，因此 cineSearch 在国际扩张和多地区可用性方面有了明确的途径。

关于 Gracenote

Gracenote 是尼尔森的内容数据业务部门，为全球领先的创作者、发行商和平台提供娱乐元数据、内容 ID 和相关产品。Gracenote 技术可实现先进的内容导航和发现功能，帮助个人轻松连接到他们喜爱的电视节目、电影、音乐和体育节目，同时提供强大的内容分析功能，使复杂的业务决策变得更加简单。

关于 Cineverse

Cineverse’s advanced, proprietary technology drives the distribution of over 71,000 premium films, series, and podcasts to more than 82 million unique viewers monthly. From providing a complete streaming solution to some of the world’s most recognizable brands, to super-serving their own network of fan channels, Cineverse is powering the future of Entertainment. For more information, please visit www.cineverse.com. (NASDAQ: CNVS)