Earlier this month, Nielsen leaders joined an important conversation about diversity and inclusion at Open Conference – The International Diversity Conference for Business Leaders, held in Budapest, Hungary. During the event, Nielsen was honored with the Spotlight Special Mention Award for Excellence in Belonging, recognizing our ongoing and tireless efforts in employee engagement and fostering diversity and inclusion (D&I) within our company’s culture.
Open Conference is organized by the non-profit organization and long-term Nielsen partner in diversity matters WeAreOpen. The conference aims to help decision-makers within companies realize the business importance of D&I, beyond its philanthropic aspects, so they will implement it in their strategic planning and execute on a local level.
The Spotlight Award, launched for the first time this year, aspires to encourage companies to publicly share their efforts to ensure each and every employee feels appreciated, dares to let their voice heard and can be themselves. Winners were recognized across five different categories covering the entire spectrum of D&I in the workplace.
归属感卓越聚焦奖 "旨在奖励那些在工作场所为使员工感到宾至如归和轻松愉快而付出额外努力的公司。尼尔森匈牙利公司通过每月新闻广播和游击营销等非正统举措，在这方面获得了认可。
During a case study presentation at the conference, Metta Karafiáth, Marketing & Communications Manager, Nielsen, underlined the power of internal communications within an organization and how it can serve as an enabler to trigger a more honest conversation between associates and different groups.
在过去的几年中，尼尔森匈牙利公司一直将战略传播的重点放在建立尼尔森本地社区上，并特别强调了一些敏感问题，如工作中的女性、LGBTQ人群和代沟等。此次获奖是尼尔森团队分享最佳实践和传递开放信息的又一次机会。
"尼尔森匈牙利连接市场负责人 Ágnes Szűcs-Villányi说："开放是我们的天性，是我们不可分割的一部分。"这个奖项是我们努力的证明，但真正的价值在于我们不断建立的社区。我们希望我们的员工看到并感受到，无论他们的背景、性取向或肤色如何，他们对我们来说都很重要"。
