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不小的影响:NGID7 激活全球超过 25,000 名尼尔森志愿者

2 minute read | September 2018

 
Crystal Barnes
Crystal Barnes, SVP, GLOBAL RESPONSIBILITY & SUSTAINABILITY AND EXECUTIVE DIRECTOR, THE NIELSEN FOUNDATION

尼尔森 "全球影响力日 "已经举办了七届,每年我们的志愿者都会为我们的全球服务日带来新的激情、兴奋和承诺,这让我不断感到惊讶和鼓舞。我非常自豪地告诉大家,在2018年6月21日的尼尔森全球影响力日,91个国家的25000多名尼尔森员工参与了1450多项志愿服务活动,创下了志愿者人数的新纪录。

As you can see from our 2018 wrap-up video, associates use NGID and Nielsen Cares to give back to our communities in all kinds of ways: fighting hunger in food banks and farm fields, promoting inclusion through programs for the elderly and disabled, encouraging education in classrooms and afterschool programs, and participating in clean-ups to help restore our environment.

今年,我非常高兴能够成为康涅狄格州费尔菲尔德郡沿海人类家园的志愿者,准备用于为当地贫困家庭建造经济适用房的护墙板。尼尔森全球执行委员会的八名成员与我一起参加了此次活动,这也是我们领导团队志愿服务精神和奉献精神的真实写照。  

For many participants, NGID may be their first introduction to volunteering. As one of the volunteers in the video, from Forgotten Harvest in Detroit, Mich., U.S., shared, “It feels good, giving back. I’ve never done anything like this before. It feels good to be a part of a company that gives back to the community.”

为了鼓励新老志愿者,尼尔森每年为所有员工提供24小时的专用志愿服务时间。这些时间可以在 "尼尔森全球影响力日 "当天使用,也可以全年用于对自己有意义的团体活动或个人志愿服务。事实上,在2016年和2017年期间,尼尔森员工累计志愿服务时间超过17万小时,以实现我们到2020年志愿服务时间达到30万小时的目标。

We also continue to pledge at least $10 million each year in pro bono data and in-kind products and services—part of a larger goal to contribute a cumulative $50 million of in-kind projects from 2016 to the end of 2020. In 2017 alone, we donated $11.2 million across more than 60 initiatives. You can see examples of 2017 projects in our Nielsen Global Responsibility Report, launched earlier this year.

We are laser focused on a path towards continuous Environmental, Social and Governance (ESG) improvement. This month, we learned that Nielsen was included for the second consecutive year as a component of both the FTSE4Good Index and the Dow Jones Sustainability Indices (DJSI) North America Index, as well as the DJSI World Index for the first time in 2018. But there’s still plenty of work to be done. Our efforts can truly be a multiplier when we’re able to continually improve the ESG practices of our business, as well as inspire our associates to use their time, skills, and capabilities in our communities on NGID and beyond.