At Nielsen, data is the foundation of everything we do. So it should come as no surprise that a desire to measure the consumer habits of same-sex households led to the creation of our employee resource group dedicated to those who identify as members of the LGBTQ community.
今年是尼尔森PRIDE(促进多元环境中的尊重)员工资源小组成立十周年。在过去的十年中,PRIDE成员为我们的LGBTQ员工实现了重要的里程碑,并在LGBTQ消费者测量领域取得了长足的进步。在全国自豪月即将结束之际,全球传播与多元文化营销高级副总裁、现任 PRIDE 执行发起人安德鲁-麦卡斯基尔(Andrew McCaskill)与尼尔森卡塔琳娜解决方案首席执行官、前 PRIDE 执行发起人马特-奥格雷迪(Matt O'Grady)坐在一起,讨论 PRIDE 的十年历程。
