Nielsen’s presence at this year’s Congressional Black Caucus Foundation’s (CBCF’s) Annual Legislative Conference in September served as the backdrop for the release of our seventh report on African-American consumers, ‘African-American Women: Our Science, Her Magic.’ For six of the past seven years, we have released our annual Diverse Intelligence Series report during a press conference at the event in Washington, D.C. This year, Congresswoman Maxine Waters (D-CA) was our featured guest.
沃特斯议员称赞尼尔森致力于量化黑人消费者的影响力和力量，以及我们多年来与国会黑人核心小组之间富有成效的合作关系。尼尔森美国战略社区联盟和消费者参与高级副总裁谢丽尔-格蕾丝（Cheryl Grace）向与会者概述了该报告。格蕾丝在发言中重点阐述了报告中的主要观点，包括黑人女性的购买行为、数字和社交媒体习惯以及日益增长的家庭领导力。TVOne 营销高级副总裁、尼尔森非裔美国人外部顾问委员会成员 Lori Hall 介绍了格蕾丝。
"格蕾丝说："美国国会黑人核心小组基金会在黑人社区的重要地位，使年度立法会议在过去几年里成为我们发布非裔美国人消费者报告的天然契机。"我们与国会黑人核心小组基金会的持续合作是我们品牌宣传活动的重要组成部分，这些活动支持我们在全美非裔美国人社区开展外联活动。鉴于今年报告的重点是黑人妇女，我们分享的见解不仅引起了国会重要黑人领袖的共鸣，也引起了他们来自全国各地选民的共鸣。
我们在会议上的表现远远超出了我们的报告发布会。格蕾丝还在沃特斯众议员的 "年轻、天才和黑人 "头脑风暴小组讨论会上发表了讲话，并参加了伊薇特-克拉克众议员（民主党-纽约州）的 "灯光、摄像机和行动：成为媒体大亨 "的头脑风暴会议。这两场会议进一步促进了尼尔森在非裔美国人社区的工作，并使我们有机会与其他与会人员（包括黑人社区的潮流引领者和有影响力的人士）分享最新发布的报告中的见解。
In addition, Lamont Robinson, VP of Supplier Diversity for Nielsen, spoke at a brunch hosted by the Checkered Flag Run Foundation as part of the conference. The brunch focused on the role global corporations play in supporting veteran-owned enterprises in the U.S. The brunch also served as a kickoff for HeroZona, a weeklong celebration for America’s military veterans in Phoenix. During HeroZona, Nielsen, in collaboration with the National Veteran-Owned Business Association (NaVOBA), hosted a two-day veteran-owned business expo designed to increase business networking and contracting opportunities for veteran-owned businesses with corporate buyers, government entities and business owners.
我们还参加了会议的压轴活动--第 47 届凤凰城年度颁奖晚宴，非裔美国公民的杰出成就和对社区的贡献在晚宴上得到了表彰。今年的获奖者包括民权活动家鲁比-布里奇斯-霍尔（Ruby Bridges Hall）、学者兼教育家托马斯-弗里曼（Thomas Freeman）博士、活动家塔米卡-马洛里（Tamika Mallory）、罗恩-柯克（Ron Kirk）大使和国会议员本尼-汤普森（Bennie G. Thompson）（民主党-马里兰州）。
“Our continued collaboration with the CBCF over the years has been a solid example of the importance we place on making sure that our multicultural insights reach policymakers on the Hill,” said Joby Fortson, VP, Federal Government Affairs, Nielsen. “Our subject matter experts in Diversity & Inclusion have helped us bolster our relationships with policymakers—ensuring they are equipped with vital information to help amplify the work they do to support their constituents.”
Our sponsorship of the CBCF conference, in tandem with our sponsorship of the Congressional Hispanic Caucus Institute’s (CHCI’s) annual leadership conference and Capitol Hill collaboration with the Asian Pacific American Institute for Congressional Studies (APAICS), highlights our commitment to building relationships with important policymakers who represent consumers in diverse communities. The multicultural insights we share at these events are designed to help political leaders make informed decisions regarding their constituents and their everyday lives.
图片来源：André Chung
