ABC News websites and News.com.au exceeded 6 million unique audiences for the first time
ABC News websites jumps to top spot
Nine.com.au launches into the top five
Sydney, Australia – 27 August 2016: Latest figures from Nielsen Digital Ratings (Monthly) show significant growth for the nation’s leading current events and global news websites.
7 月 2 日的联邦大选成为澳大利亚人热切关注的新闻焦点。
美国广播公司新闻网站跃居首位,独立受众与上月相比大幅增加了 30%,达到 650 万独立受众。
News.com.au 的独立受众人数也增长了 14%,达到 620 万人,领先于独立受众人数比上月增长 6% 的 smh.com.au,继续保持第三名的位置。
ABC 新闻网站和 news.com.au 都报告称,智能手机的参与度大幅提高,这些设备的独立受众比上个月分别增长了 77% 和 25%。
最近推出的 nine.com.au 排在第四位,紧随其后的是《每日邮报》、《卫报》和雅虎 7 新闻。
时代报》跃升至尼尔森排名前十的第八位,独立受众与上月相比增加了 12%,尤其是该网站的智能手机参与度增加了 37%。英国广播公司排名第九,《先驱太阳报》紧随其后。

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如需了解更多信息,请联系
杰基-海利克
尼尔森
T: + 61 403 074 864
E: jackie.helliker@nielsen.com
