媒体世界的现状就像宇宙一样。技术和电视连接设备的兴起为消费者、营销机构和广告商提供了无限选择的载体。
Nielsen is reaching new frontiers by working to total up audiences across devices and burgeoning viewing platforms. Nielsen’s Total Audience infographic is featured on the Motion Picture Association of America’s thought leadership blog. It shows how consumers are engaging with media across a spectrum of devices, comprising the Total Audience Media Universe.
