1 million extra people visited a financial news site in June, 2015 News.com.au retained top spot in Current Events & Global News rankings – top 5 remained unchanged
Sydney, Australia – 13 July 2015: News.com.au retained the top spot for the eighth straight month in the latest online results from Nielsen. The top five players in the Current Events & Global News category by unique audience remained unchanged, but there were shifts in rankings for the next big five.
尽管与 2015 年 5 月相比，两家网站 2015 年 6 月的独立受众人数都略有下降，但雅虎 7 新闻网站在最近一个月的排名中上升了两位，从第九位升至第七位，而《卫报》则从第七位升至第六位（见下图）。
Digital Australians reinforced their appetite for financial related news information with an additional 1 million people visiting a site in the Financial News & Information sub-category in June, 2015 compared to the same period last year (+23%).
尼尔森媒体行业部总监约翰-普赖斯（John Price）表示，由于财政年度结束，预计6月份财经新闻相关网站将出现增长，但同比增长显示了消费者的上升趋势。"目前，近三分之一的澳大利亚在线人口消费与财经相关的新闻内容。该子类别排名前 10 位的网站几乎都实现了两位数的增长，这表明人们对本地和全球经济的兴趣与日俱增，对财经相关内容的需求也十分旺盛，"Price 补充道。
Drivers of growth for the Financial News & Information sub-category came from news.com.au – Finance with an additional 278,000 unique audiences to their site in June, 2015 compared to the prior year (+23%), followed by smh.com.au – Business with an additional 252,000 (+31%) and ASX – Australian Stock Exchange attracted an additional 245,000 unique users to their site in June, 2015 compared to the prior year (+70%).
表 1.按新闻独立受众排名的顶级网站
|
名称 |
独特受众（千人） |
人均页面浏览量 |
每人每次 |
每人用时（小时：分钟：秒） |
|
news.com.au |
3,722 |
62 |
13.92 |
01:40:39 |
|
smh.com.au |
3,464 |
33 |
11.16 |
01:19:34 |
|
美国广播公司新闻网站 |
2,732 |
27 |
9.56 |
00:46:18 |
|
澳大利亚每日邮报 |
2,710 |
23 |
8.62 |
01:03:59 |
|
新闻网站 |
2,532 |
19 |
9.73 |
00:38:38 |
|
卫报 |
1,955 |
22 |
6.62 |
00:46:42 |
|
雅虎 7 新闻网站 |
1,783 |
18 |
8.19 |
00:22:40 |
|
时代 |
1,771 |
45 |
12.35 |
01:45:31 |
|
每日电讯报 |
1,561 |
20 |
8.46 |
00:47:07 |
|
先驱太阳报 |
1,500 |
29 |
9.92 |
01:09:30 |
来源：尼尔森在线收视率，2015 年 6 月混合数据尼尔森在线收视率，2015 年 6 月混合数据
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