洞察力
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Insights | 19-02-2020
澳大利亚 "先买后付 "服务的兴起为冲动型消费提供了机会
Card or cash? Not anymore. ‘Buy now, pay later’ options have been rapidly embraced by Australians since…
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Insights | 01-08-2019
尼尔森电视GVC "对千禧一代游戏玩家的重要性
When it comes to video game engagement, the action is no longer limited to simply playing. This is especially…
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Insights | 25-07-2019
随着媒体选择的增加，广播和播客成为加拿大消费者的首选音乐来源
While radio—traditional, streaming and satellite—continues to hold its own for music listening across…
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Insights | 22-07-2019
尼尔森电视了解千禧一代视频游戏玩家
Having grown up alongside the first Nintendo Entertainment System, which debuted in North America in 1985,…
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Insights | 06-06-2019
游戏开始电子游戏是千禧一代媒体饮食中的主食
How important are video games to Millennials? According to our latest Millennials on Millennials report, which…
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Insights | 03-06-2019
The Database: Innovating for Today’s Omnichannel Shoppers
This episode dives into how manufacturers and retailers can innovate new products that meet consumers’ needs…
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Insights | 27-03-2019
揭示电视和数字媒体内容的发展趋势
Live TV continues to be the largest contributor to time spent when it comes to watching TV-originated content….
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Insights | 06-03-2019
Communal Celebration: NCAA Men’s Basketball March Madness
While NCAA Men’s Basketball is not quite as popular as professional basketball or college football, it still…
