洞察力
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Insights | 20-03-2024
2024 Upfronts / NewFronts 网络研讨会
Tune in for a conversation with Nielsen and the 4A’s on CTV insights and perspectives media planners should…
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Insights | 25-01-2024
2024 年上映会/新片推介会指南
Discover the data and insights you need to navigate a shifting media landscape with Nielsen’s 2024-25…
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Insights | 09-08-2023
需要了解：什么是面板数据，为什么它很重要？
Learn more about what panel data is and how it has been the gold standard of the research industry for nearly a…
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Insights | 16-11-2022
始终在线 "通过重复可比性实现数字化测量的现代化
Unlike point-in-time measurement that requires individual campaign enablement, always on DAR provides…
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Insights | 10-11-2022
在 "流媒体第一 "的世界里，可比较的、始终在线的测量至关重要
As video advertising fragments to follow consumption, marketers need a reliable view into each touch point as…
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Insights | 15-09-2022
每个广告商都想知道的 5 个问题
Advertisers are expected to create strategies nimble enough to keep up with the times, reach audiences that are…
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