洞察力
-
-
Insights | 17-11-2025
从盲点到亮点：印度 CMO 如何利用统一数据取胜
India’s advertising landscape is more fragmented—yet more critical—than ever before. Billions of…
-
-
Insights | 20-07-2023
如何扩大视频内容分发战略的规模
Learn how to build a scalable, resilient video content distribution strategy with three tips that can help…
-
Insights | 12-04-2022
在品牌与收购的融合中，灵活性是营销人员的关键
In concert with the launch of Nielsen’s 2022 Annual Marketing Report, we spoke to Jamie Moldafsky,…
-
Insights | 17-02-2022
建立信任才能建立试用：值得信赖的渠道可以提供帮助
Even in high-consideration categories, hesitation with trying a new brand is still high. Nielsen data shows…
-
Insights | 09-02-2022
两支球队及其球迷的故事
While the NFL is the most popular sports league among Americans, the Bengals and Rams will have a global,…
