Well-known subscription video on demand (SVOD) services have a large footprint in the video streaming space and historically have been the ones in the spotlight. But an array of new platforms and services—many of which are ad-supported—are rapidly entering the race and attracting increased engagement along the way. Combined, the prowess of existing SVOD offerings and new options have made streaming one of the bigger media consumption stories of 2020, fueled by record engagement during the shelter-in-place period earlier this year.
为了进一步了解这一不断发展的领域，我们采访了尼尔森公司产品战略高级副总裁 Brian Fuhrer。
For additional insights, watch our on-demand webinar, 超越 SVOD：利用广告支持流媒体的增长. Learn more about our SVOD 内容评级.
