6月21日（木）、世界91カ国から24,000人を超えるニールセンの社員が、1,450を超えるイベントにボランティアとして参加し、第7回ニールセン・グローバル・インパクト・デイ（NGID）に参加しました。NGIDはニールセンが毎年実施している奉仕活動の日で、世界中のニールセンの社員がそれぞれのコミュニティのために時間、スキル、専門知識を提供することを奨励しています。
“All Nielsen associates have 24 hours of dedicated volunteer time annually, and Nielsen Global Impact Day is one of many ways they can volunteer. NGID compliments the individual actions of our associates throughout the year and is a fantastic way for us to get involved and engage in our communities as a collective Nielsen family,” said Crystal Barnes, senior vice president of Global Responsibility and Sustainability at Nielsen.
NGIDのボランティア・イベントは、現地の非営利団体と協力し、仲間に変化をもたらし、力を与えることができるような活動を創り出すために、手を挙げる世界中の現地リーダーたちによるコーディネートによって実現する。
Bolivar Verbel, one of this year’s global NGID7 co-leaders based in Poland and Lead Business Process Improvement Partner, reflected, “The experience of co-leading NGID globally this year and the opportunity to use my professional skills to help our communities are simply priceless. NGID shows us how volunteering is embedded in our Nielsen way. Seeing the mobilization of thousands of associates, creativity and coordination in each country, commitment of managers, and events all over the world is just exciting!”
“NGID means energy, positivity, hope and dreams,” said María Inés Sánchez, NGID7 global co-leader in Argentina and Operations Execution Project Leader. “Being able to dedicate part of my work day to such a noble cause makes me very happy. It enriches me as a person, it allows me to meet Nielsen associates with a huge heart and gives me hope that the world can be better every day.”
This commitment to volunteering is shared across Nielsen at all levels. A snapshot of our colleagues in action this year include:
- ニールセンのグローバル・エグゼクティブ・コミッティのメンバー8人が、コネチカット州にあるHabitat for Humanity of Coast Fairalfield Countyでボランティア活動を行い、地元の家族のために手ごろな価格の家を建てる手伝いをした。
- 6月上旬にグアテマラを死火山が襲ったとき、中米のニールセン・ケアズ・チームは直ちにNGIDプランニング 、資金、食料、身の回りのケア用品を集め、困っているグアテマラのコミュニティーに届けた。
- Across the U.S., more than 1,600 Field Operations team members—who are spread out across the country recruiting homes for Nielsen’s panelists—connected with each other for 75+ events and 6,600 collective volunteer hours.
NGID hours will count toward Nielsen’s five-year 300,000-hour volunteer goal. Beyond NGID, the Nielsen Cares volunteer program mobilizes our data, expertise and associates throughout the year to positively impact the communities where live and work around the world. These efforts include a $10 million commitment each year to pro bono, in-kind, and skills-based volunteering projects.
For more information on our Nielsen Cares program, progress on our 5-year goals, and other ways that Nielsen gives back, check out the Our World section of the new Nielsen Global Responsibility Report.
