Nielsen Singapore clinches Gold at Marketing Magazine’s Agency of the Year Awards 2018 for the 7th Successive Year
SINGAPORE, 24 maggio 2018: Nielsen, l'azienda leader nella misurazione globale e nell'analisi dei dati che fornisce la visione più completa e affidabile disponibile sui consumatori e sui mercati di tutto il mondo, è stata nominata Agenzia di ricerche di mercato dell'anno in occasione dei recenti Agency of the Year Awards 2018 che si sono tenuti allo Shangri-La Hotel di Singapore il 23 maggio 2018.
“We are extremely proud to uphold this title once again,” said Johan Vrancken, Managing Director, Nielsen Singapore. “Our clients’ continued trust and partnership has been the bedrock of our success. This accolade is a massive endorsement by our clients and industry, of the quality work that all Nielsen Singapore associates are putting in daily. Their commitment to excellence and relentless efforts have been helping us stay on top of the ranking all these years.”
L'Agency of the Year Awards è un'opportunità per le agenzie di Singapore di valutare le loro prestazioni durante il periodo di valutazione, facendo sì che le persone che contano, i clienti-marketer senior, le valutino. I vincitori dell'Agency of the Year Awards si sono sempre distinti sulla base di una costante: le preferenze dei clienti-marketer, che di per sé rappresentano un buon indicatore per le agenzie per misurare il loro rendimento complessivo sul mercato. Incoraggia le agenzie a superare le proprie prestazioni, alzando il livello del settore.
A panel of over 20 senior marketers hailing from a vast range of companies including P&G, Expedia, Lazada, Shell, The Walt Disney Company, Singapore Tourism Board, and Grab assessed finalists’ submissions against key criteria covering management excellence, talent development, outstanding business performance as well as the extent of the agency’s stewardship towards the industry and the community.
Informazioni su Nielsen
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.
Contact
Sweta Patra, Sweta.Patra@nielsen.com / Gideon Choo, Gideon.Choo@nielsen.com
