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Nielsen e ONE Championship lanciano la conferenza mondiale sul business dello sport a Singapore

4 minute read | April 2018

Singapore – Apr. 12, 2018 – Nielsen Sports – the leading source of sports measurement, analytics and insights around the world, and ONE Championship™ (ONE) – Asia’s largest global sports media property, have announced the launch of the What’s Next in Global Sports conference, which will tackle the driving factors behind Asia’s rise on the global sporting stage.

Taking place on May 17 & 18 at the Marina Bay Sands Expo & Convention Centre in Singapore, this exclusive, invite-only conference will engage attendees in dynamic discussions on key technology, media and marketing trends shaping the future of the sports industry with thought leaders from prestigious global organizations.

"L'Asia rimane un'opportunità vasta e non sfruttata per lo sport globale e questa conferenza metterà in luce ciò che sta guidando l'ascesa della regione", ha dichiarato Glenn Lovett, Global Managing Director di Nielsen Sports. What's Next in Global Sports", ha aggiunto Glenn Lovett, Global Managing Director di Nielsen Sports. "What's Next in Global Sports mostrerà anche il ruolo cruciale che la misurazione svolge oggi e le tendenze che stanno plasmando il futuro del settore. Siamo lieti di collaborare con ONE Championship per questo evento, in quanto rappresenta un fantastico esempio della redditività commerciale delle proprietà sportive asiatiche e fornisce una prospettiva unica e importante del settore".

“I am thrilled to be able to announce ONE Championship’s sponsorship of Nielsen’s What’s Next in Global Sports business conference, which will be held in Singapore,” said Chatri Sityodtong, Chairman and CEO of ONE Championship. “The conference aims to explore the rising global sports industry in Asia and how it affects various markets. Featuring discussions on how media, technology, brands, and sports can all work together to engage consumers in the region, the conference looks to highlight the relationship between sports and business. As part of the conference, we are happy to provide attendees with the unique experience of ONE Championship’s ONE: UNSTOPPABLE DREAMS, delivered live at the Singapore Indoor Stadium.”

Tra i temi principali di What's Next in Global Sports ci saranno: In che modo lo sport sta sconvolgendo la scena mediatica dei mercati emergenti?", "Sfruttare lo sport per guidare il coinvolgimento dei consumatori in Asia", "Nuovi tifosi, nuovi mercati: Pensare in modo diverso per un maggiore coinvolgimento dei fan", "Il fascino degli sport in Asia: Perché tutti ci provano".

Inoltre, la conferenza prenderà il via con una cena di benvenuto il 17 maggio e si concluderà il 18 maggio con la produzione mondiale di ONE Championship: UNSTOPPABLE DREAMS, con inizio alle 19.00 al Singapore Indoor Stadium. L'evento principale sarà caratterizzato da un emozionante incontro di campionato mondiale: la campionessa mondiale in carica dei pesi atomici femminili "Unstoppable" Angela Lee difenderà il suo titolo contro la giapponese Mei "V.V" Yamaguchi.

For information on What’s Next in Global Sports, contact: events.asia@nielsen.com.

Informazioni su Nielsen

Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.

Informazioni sul ONE Championship

ONE Championship is the largest global sports media property in Asian history. Headquartered in Singapore, ONE Championship is the home of martial arts and is the world’s largest martial arts organization, hosting bouts across all styles of martial arts such as Muay Thai, Kickboxing, Karate, Kung Fu, Silat, Sanda, Lethwei, Mixed Martial Arts, Tae Kwon Do, Submission Grappling, and more. The world’s most exciting martial arts organization hosts the largest sports entertainment events across Asia, featuring some of the world’s best martial artists and world champions, all signed to exclusive contracts, on the largest media broadcast in Asia. In addition to its digital platforms, ONE Championship broadcasts to over 1.7 billion potential viewers across 136 countries around the world with some of the largest global broadcasters, including Fox Sports, ABS-CBN, Astro, ClaroSports, Bandsports, Startimes, Premier Sports, Thairath TV, Skynet, Mediacorp, OSN, and more.

For more updates on ONE Championship, please visit www.onefc.com, follow them on Twitter and Instagram at @ONEChampionship, and like them on Facebook at https://www.facebook.com/ONEChampionship.

Contact

Loren Mack, ONE Championship: l.mack@onefc.com

Tom Scott, Nielsen Sports: tom.scott@nielsen.com