1 million extra people visited a financial news site in June, 2015 News.com.au retained top spot in Current Events & Global News rankings – top 5 remained unchanged
Sydney, Australia โ 13 July 2015: News.com.au retained the top spot for the eighth straight month in the latest online results from Nielsen. The top five players in theย Current Events & Global Newsย category by unique audience remained unchanged, but there were shifts in rankings for the next big five.
Nonostante entrambi i siti abbiano registrato un leggero calo dell'audience unica nel mese di giugno 2015 rispetto a maggio 2015, Yahoo!7 News Websites รจ salito di due posizioni nella classifica dell'ultimo mese, passando dal nono al settimo posto, mentre The Guardian รจ passato dal settimo al sesto posto (vedi grafico sotto).
Digital Australians reinforced their appetite for financial related news information with an additional 1 million people visiting a site in the Financial News & Information sub-category in June, 2015 compared to the same period last year (+23%).
John Price, direttore del Media Industry Group di Nielsen, ha dichiarato che si prevede una crescita a giugno per i siti di notizie finanziarie a causa della fine dell'anno finanziario, ma la crescita anno su anno rivela una tendenza al rialzo dei consumatori. "Quasi un terzo della popolazione australiana online consuma ora contenuti di notizie finanziarie. Quasi tutti i primi 10 operatori di questa sottocategoria hanno registrato una crescita a due cifre, il che indica un crescente interesse per l'economia locale e globale e una forte domanda di contenuti finanziari", ha aggiunto Price.ย
Drivers of growth for the Financial News & Information sub-category came from news.com.au โ Finance with an additional 278,000 unique audiences to their site in June, 2015 compared to the prior year (+23%), followed by smh.com.au โ Business with an additional 252,000 (+31%) and ASX โ Australian Stock Exchange attracted an additional 245,000 unique users to their site in June, 2015 compared to the prior year (+70%).ย
TABELLA 1. PRIMI SITI CLASSIFICATI IN BASE ALL'AUDIENCE UNICA PER LE NOTIZIEย
|
Name |
Pubblico unico (000) |
Pagine viste per persona |
Sessions Per Person |
Time Per Person (hh:mm:ss) |
|
news.com.au |
3,722 |
62 |
13.92 |
01:40:39 |
|
smh.com.au |
3,464 |
33 |
11.16 |
01:19:34 |
|
Siti web di ABC News |
2,732 |
27 |
9.56 |
00:46:18 |
|
Daily Mail Australia |
2,710 |
23 |
8.62 |
01:03:59 |
|
Siti web di notizie ninemsn |
2,532 |
19 |
9.73 |
00:38:38 |
|
Il Guardian |
1,955 |
22 |
6.62 |
00:46:42 |
|
Siti web di notizie di Yahoo!7 |
1,783 |
18 |
8.19 |
00:22:40 |
|
L'Etร |
1,771 |
45 |
12.35 |
01:45:31 |
|
Il Daily Telegraph |
1,561 |
20 |
8.46 |
00:47:07 |
|
Herald Sun |
1,500 |
29 |
9.92 |
01:09:30 |
Fonte: Nielsen Online Ratings, dati ibridi giugno 2015
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