Insights | 19-11-2025
Da sapere: Cosa sono gli ascolti Nielsen?
Learn what Nielsen ratings are, how they are calculated, and how they can help you make informed marketing and…
Approfondimenti
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Insights | 15-05-2025
Cinque tendenze da tenere d'occhio in vista degli Upfronts 2025
Discover the five key trends that are shaping the way we watch television ahead of the 2025-2026…
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Insights | 07-05-2025
Il pubblico nero รจ un successo di massaย
Black Americans are 65% more likely to head to the movies during opening weekend, according to Nielsen…
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Insights | 01-10-2024
Il potere della misurazione olistica dell'audience in Messico
Ottenete una comprensione completa del vostro pubblico in Messico grazie ai dati combinati della TV lineare e dello streaming.
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Insights | 09-02-2022
Una storia di due squadre - e dei loro tifosi
While the NFL is the most popular sports league among Americans, the Bengals and Rams will have a global,…
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Insights | 06-10-2020
Come l'abilitazione allo streaming nel 2020 ha cambiato il panorama dei media
While total media consumption has largely normalized since the peaks we saw in March and April, the massive…
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Insights | 22-09-2020
Il video on demand con supporto pubblicitario รจ una parte importante del futuro della TV
An array of new streaming platforms and servicesโmany of which are ad-supportedโare rapidly entering the…
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Insights | 10-09-2020
L'impatto di COVID-19 sullo streaming video e sul consumo di notizie locali
In addition to driving increased streaming, COVID-19 is having a significant impact on local news reliance and…
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Insights | 28-08-2020
Nielsen Estimates 121 Million TV Homes in the U.S. for the 2020-2021 TV Season
Nielsen National Television Household Universe Estimates for the 2020-2021 TV season increased to 121 million…
