Entertainment Archives

Insights | 15-10-2025

Anticipation of the 2026 FIFA World Cup™ is growing the U.S. soccer fanbase. Get the insights to reach the…

Insights | 02-12-2024

As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media…

Insights | 05-07-2024

To maintain and grow the momentum around women’s sports, there are four key things brands, leagues and rights…

Insights | 03-07-2024

We explore why brands need to understand where and how to invest to earn the good will of the LGBTQ+ community…

Insights | 30-05-2024

By now, we’ve all heard that women’s sports are having a moment. That rings particularly true with the WNBA…

Insights | 16-04-2024

Following seasonal viewing trends that typically begin in February, overall television usage in the U.S. dipped…

Insights | 03-04-2024

Creators and publishers entering the FAST industry need to focus on metadata as they plan their distribution…

Insights | 19-03-2024

While Super Bowl LVIII was a standout that attracted 123.7 million viewers, total TV usage declined in February…

Insights | 20-02-2024

Chilly weather, coupled with the excitement of the NFL playoffs, helped boost total TV viewership 3.7% in…

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