Une femme blanche souriante a gardé la main sur le bras.

Solutions

Audience
measurement

Connaissez tout de vos publics grâce à nos données de mesure multiplateformes de l'ensemble de la population et de ses habitudes changeantes.

from traditional programs to streaming services
planning

Power your planning and invest where it matters with comprehensive data that shows where, when and how to meet your audiences.

Optimisation du marketing

Maximisez votre retour sur investissement en comprenant comment votre publicité et votre marketing atteignent et influencent les publics.

Gracenote content metadata

Connect audiences with the TV, movie, sports, music and podcast content they’ll love.

Connect to audiences – everywhere.

Solutions that power a better media future.


Audience measurement

Know everything about your audiences with cross-platform measurement data comprised of the entire population and its shifting habits.

Publics

Optimisez votre marketing multiplateforme grâce à des audiences avancées


Mesure cross-média

Measure linear and digital media metrics across platforms.


Mesure numérique

Evaluate digital media and advertising consumption.


TV & Streaming measurement

Understand how, when, and what audiences are watching


Mesure audio

Gauge your radio and podcast audience and reach.


Media planning

Power your media planning and invest where it matters most with comprehensive data that shows where, when, and how to reach your target audiences.

Segmentation de l'audience

Identify and activate your target audience with ease.


Veille concurrentielle

Discover what your competitors are spending and where.


Planification de scénarios

Align your campaign strategy with your audiences’ habits.


Optimisation du marketing

Maximize ROI by understanding how your marketing and advertising reaches and impacts audiences throughout the customer journey.

Résultats du marketing

Analyze your campaign performance against KPIs.


Sports & games

Maximize sponsorships and turn fans into customers.


Gracenote content metadata

Connect audiences with the TV, movie, sports, music and podcast content they’ll love.

Métadonnées audio

Identify music, podcasts, and enable audio content discovery.


Métadonnées sur le sport

Deliver engaging sports infotainment experiences.


Video metadata

Fuel video content discovery, distribution and development.