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Insights | 07-11-2025
A surge in local news viewing on over-the-top apps is creating a powerful new ecosystem for broadcasters and…
Insights | 23-09-2025
Découvrez comment les informations sur les consommateurs locaux influencent les décisions d'achat et peuvent améliorer vos stratégies de marketing.
Insights | 01-07-2025
Nielsen proves that Pinterest campaign drives sales & ROI for Alpro.
Insights | 05-02-2025
The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for…
Insights | 02-12-2024
As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media…
Insights | 12-11-2024
Learn how analyzing competitors’ ad media spend can help you optimize marketing budgets and expand audience…
Insights | 23-08-2024
Nielsen collaborated with Climate Central to assess the presence of accurate and informative climate reporting…
Insights | 29-07-2024
Advertisers need guarantees that their ads are reaching the right people, and measuring co-viewing gets to the…
Insights | 03-07-2024
We explore why brands need to understand where and how to invest to earn the good will of the LGBTQ+ community…
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