Oppenheimer is the 24th “powerful” winner of the Best Picture Oscar and the ninth this century according to Nielsen Gracenote’s mood analysis of Oscar winners.
• Oppenheimer is the first “powerful” Best Picture winner since the ‘uplifting’ (and ‘poignant’) Green Book five years ago. It is the ninth “powerful” winner this century. The only other level 1 Gracenote mood with more than three winners in the 21st century is “emotional”, with seven.
• Fifteen of the 25 films to win Best Picture in the 21st century have been primarily “powerful”, “emotional” or both according to Gracenote’s analysis.
• The 1940s is the only full decade in the history of the Academy Awards without a “powerful” winner of Best Picture.
• According to Gracenote’s mood taxonomy, “emotional” films are the second most successful in the Best Picture category with 22 winners, most recently CODA two years ago. “Tense” movies are third with 15 winners, but none since 2013, followed by “fun” with 13.
• Gladiator (2001), A Beautiful Mind (2002), Lord of the Rings: Return of the King (2004), Slumdog Millionaire (2009), The Hurt Locker (2010), The King’s Speech (2011), Destaque (2016) and Green Book (2019) are the previous “powerful” Best Picture Oscar winners of the 21st century.
• Oppenheimer’s “powerful” moods are ‘gripping’ and ‘epic’. The nine previous Best Picture Oscar winners whose most important moods included ‘gripping’ are Cavalcade (1934), From Here To Eternity (1954), The Bridge On The River Kwai (1958), A Man For All Seasons (1967), Midnight Cowboy (1970), Patton (1971), Gladiator (2001), The Hurt Locker (2010) and Destaque (2016).
• The five previous ‘epic’ Best Picture Oscar winners are The Bridge On The River Kwai (1958), Ben-Hur (1960), Lawrence Of Arabia (1963), Dances With Wolves (1991) and Lord of the Rings: Return of the King (2004).
• Oppenheimer is also ‘contemplative’, ‘tense’ and ‘bold’ according to Gracenote’s classification of the film’s less important moods. Gracenote’s video descriptors identify All About Eve (1951), No Country For Old Men (2008) and Parasite (2020) as previous ‘contemplative’ Best Picture Oscar winners. All About Eve e Parasite are both ‘contemplative’ and ‘tense’. Lawrence of Arabia (1963)and Braveheart (1996) included ‘bold’ amongst their most important moods
Observação: Sensual não está incluído no gráfico acima, pois nenhum indicado a Melhor Filme teve um humor primário que se enquadre no grupo sensual.
Sobre os descritores de vídeo da Gracenote
Os descritores de vídeo da Gracenote, parte do conjunto de ofertas Advanced Discovery da Gracenote, fornecem descritores hierárquicos e ricos com uma taxonomia global estruturada aplicada em todo o conteúdo. A taxonomia fornece descritores de humor, tema, cenário, personagem e tópico, permitindo que você conecte o público a conteúdo novo e relevante, alinhado com suas preferências, aumentando a satisfação, o engajamento e a retenção dos espectadores em seu serviço.
Go beyond genre – Gracenote Video Descriptors provide a multidimensional content classification system. Structured hierarchically and curated by Gracenote’s world-class editorial team, Gracenote Video Descriptors facilitate deeper correlations between content, enabling nuanced discovery surfacing unexpected content, solutions to zero-search results and many more. For more information: https://beta.nielsen.com/solutions/content-metadata/video-descriptors
About Gracenote
A Gracenote é a unidade de negócios de soluções de conteúdo da Nielsen que fornece metadados de entretenimento, IDs de conteúdo e ofertas relacionadas aos principais criadores, distribuidores e plataformas do mundo. A tecnologia Gracenote permite recursos avançados de navegação e descoberta de conteúdo, garantindo que os consumidores possam se conectar facilmente às músicas, programas de TV, filmes e esportes que amam, ao mesmo tempo em que fornece análises de conteúdo poderosas, simplificando decisões comerciais complexas.
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