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27,3 milhões de pessoas assistiram ao discurso do Estado da União de 2023

Leitura de 5 minutos | Fevereiro de 2023

NEW YORK - February 8, 2023 - An estimated 27.3 million people watched President Biden deliver his State of the Union address on Tuesday, February 7, according to Nielsen. Live coverage of the event aired on 16 television networks from approximately 9:00 PM to 10:22 PM ET.

Of the 27.3 million people that watched the 2023 State of the Union address:
• 59% watched broadcast network coverage
• 41% watched coverage on cable networks
• 5% of viewers were aged 18-34
• 19% of viewers were aged 35-54
• 73% of viewers were aged 55 and older.

Viewing of the 2023 State of the Union address was down 29% compared to Biden’s 2022 address, which brought in a total of 38.2 million viewers across 16 networks.

O gráfico abaixo mostra a soma da audiência média das redes que transmitiram a cobertura, incluindo dados de audiência para domicílios e várias faixas etárias. Os dados incluem apenas o público dos EUA.

2023 State of the Union address – February 7, 2023

Estimativas de audiência de televisão nos EUA

Soma das redes, ao vivo + mesmo diaNúmero total de espectadoresClassificação média do público
Pessoas com mais de 2 anos27,312,0008.7
Famílias20,002,00016.1
Pessoas de 18 a 34 anos1,464,0002.1
Pessoas de 35 a 54 anos5,264,0006.6
Pessoas com mais de 55 anos19,833,00020.0

Fonte: Nielsen, NNTV, Live+SDAs projeções de resumo total são expressas em unidades, arredondadas para o milhar (000) mais próximo.
The data in this table is inclusive of broadcast and cable networks that aired this event, plus PBS.  Networks included in audience estimates: Broadcast: ABC, CBS, FOX, NBC, NBCLX, TEL, UNI, PBSCable: CNBC, CNN, CNNe, Fox Business, Fox News Channel, MSNBC, NewsMax, NewsNation
NOTE 1: Out-of-home viewing and connected TV (CTV) viewing are included in the total figures for this advisory. Contribution from CTV viewing can be as much as 13% for news events.  NOTE 2: Audience estimates for PBS do not include out-of-home contributions.

Dados históricos de audiência do State of the Union

Estimativas de audiência de televisão nos EUA

DateTotal de espectadores P2+Classificação combinada de HHLDRedes de TV incluídasPresident
2/7/202327,312,00016.1ABC, CBS, NBC, FOX, TEL, UNI, NBCLX, PBS,  CNBC, CNN, CNNe, FBN, FOXNC, MSNBC, NewsMax, NewsNationBiden
3/1/202238,197,00022.4ABC, CBS, NBC, FOX, TEL, UNI, NBCLX, PBS, Black News Channel, CNBC, CNN, CNNe, FOXNC, MSNBC, Newsmax, NewsNationBiden
4/28/2021*26,936,00016.5ABC, CBS, NBC, FOX, TEL, UNI, PBS, CNBC, CNN, CNNe, Fox Business Network, FOX News Channel, MSNBC, Newsmax, NewsNation e NewsyBiden
2/4/202037,173,00022.7ABC, CBS, FOX, NBC, Telemundo, Univision, PBS, CNN, CNNe, Fox Business Network, Fox News Channel e MSNBCTrump
2/5/201946,789,00028.0ABC, CBS, FOX, NBC, Telemundo, Univision, PBS, CNN, CNNe, FOX Business, FOX News Channel e MSNBCTrump
1/30/201845,551,00026.9ABC, CBS, FOX, NBC, Estrella, Telemundo, Univision, CNN, FOX Business, FOX News, MSNBC e PBSTrump
2/28/2017*47,741,00028.7ABC, CBS, FOX, NBC, UNI, PBS, CNN, Fox Business Net, FOXNC, MSNBC e NBC UniversoTrump
1/12/201631,334,34919.6ABC, Al Jazeera America, Azteca, CBS, CNN, FOX, FOX Business Network, FOX News Channel, Galavision, MSNBC, NBC, NBC Universo, Univision^Obama
1/20/201531,710,34919.9ABC, Al Jazeera America, Azteca, CBS, CNN, Fox, Fox Business Network, Fox News Channel, Galavision, MSNBC, MundoFox, NBC, Univision^Obama
1/18/201433,299,17220.7CBS, ABC, NBC, FOX, Azteca, Fox Business, Fox News Channel, CNN, MSNBC, CNBC, Al Jazeera America, Galavision, Mun2, UNI^Obama
2/12/201333,497,60721.8FOX, ABC, CBS, NBC, PBS, Azteca, UNI, MFX, CNBC, CNN, Fox Business, Fox News Channel, MSNBC, Current, Centric, GALAObama
1/24/201237,752,61324ABC, CBS, FOX, NBC, TEL, TF, UNI, CNBC, CNN, FBN, FOXNC, GALA, MSNBC e MUN2Obama
1/25/201142,789,94726.6ABC, CBS, FOX, NBC, TEL, UNI, CNN, Centric, CNBC, FOXNC e MSNBCObama
1/27/201048,009,59529.8ABC, CBS, FOX, NBC, TEL, UNI, CNN, BET, CNBC, FOXNC, MSNBCObama
2/24/2009*52,373,00032.5ABC, CBS, FOX, NBC, CNBC, CNN, FOXNC, MSNBC, TELEMUNDO, UNIVISIONObama
1/28/200837,515,00024.7ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBC, TELEMUNDO^, UNIVISIONG.W Bush
1/23/200745,486,00029.6ABC, CBS, FOX**, NBC, CNN, FOXNC, MSNBC, TELEMUNDO**, UNIVISION **G.W Bush
1/31/200641,699,00026.9ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBCG.W Bush
1/31/20061,480,0008.4TELEMUNDO, AZTECA AMERICA, TELFUTURA, TELEMUNDOG.W Bush
2/2/200538,382,00025.2ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBCG.W Bush
2/2/20051,050,0006TELEMUNDO, TELEFUTURAG.W Bush
1/20/200443,411,00028ABC, CBS, FOX, NBC, CNN, CNBC, FOXNC, MSNBCG.W Bush
1/28/200362,061,00038.8ABC, CBS, FOX, NBC, CNN, CNBC, FOXNC, MSNBCG.W Bush
1/29/200251,773,00033.6ABC, CBS, FOX, NBC, CNN, CNBC, FOXNC, MSNBCG.W Bush
2/27/2001*39,793,00027.6ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBCG.W Bush
1/27/200031,478,00022.4ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBCClinton
1/19/199943,500,00031ABC, CBS, FOX, NBC, CNN, FOXNC, MSNBCClinton
1/27/199853,077,00037.2ABC, CBS, FOX, NBC, CNN, CNBC, FOXNC, MSNBCClinton
2/4/199741,100,00028.4ABC, CBS, FOX, NBC, CNNClinton
1/23/199640,900,00029.6ABC, CBS, FOX, NBC, CNNClinton
1/24/199542,200,00029.5ABC, CBS, NBC, CNNClinton
1/25/199445,800,00032.9ABC, CBS, NBC, CNNClinton
2/17/1993*66,900,00044.3ABC, CBS, NBC, CNNClinton

Observações:

A partir de 26 de dezembro de 2005, as estimativas nesta página incluem a exibição ao vivo mais qualquer exibição com mudança de horário no mesmo dia (definido como 3h-3h).
*Feb. 17, 1993, Feb. 27, 2001, Feb. 24, 2009, Feb. 28, 2017, and Apr. 28, 2021 were officially “Addresses to the Joint Sessions of Congress.
A cobertura foi atrasada, todas as outras redes transmitiram ao vivo.
**Em 23 de janeiro de 2007, a cobertura das redes assinaladas com asterisco foi além de um horário final comum e inclui o discurso e os comentários do State Of The Union. Isso não inclui a resposta democrata.

Press Contact:

Lauren Pabst,
Nielsen
lauren.pabst@nielsen.com