Singapore – Apr. 12, 2018 – Nielsen Sports – the leading source of sports measurement, analytics and insights around the world, and ONE Championship™ (ONE) – Asia’s largest global sports media property, have announced the launch of the What’s Next in Global Sports conference, which will tackle the driving factors behind Asia’s rise on the global sporting stage.
Taking place on May 17 & 18 at the Marina Bay Sands Expo & Convention Centre in Singapore, this exclusive, invite-only conference will engage attendees in dynamic discussions on key technology, media and marketing trends shaping the future of the sports industry with thought leaders from prestigious global organizations.
“A Ásia continua sendo uma oportunidade vasta e inexplorada para os esportes globais, e esta conferência destacará o que está impulsionando o crescimento da região”, disse Glenn Lovett, diretor-geral global da Nielsen Sports. “O What’s Next in Global Sports também mostrará o papel crucial que a medição desempenha hoje, bem como as tendências que estão moldando o futuro do setor. Estamos muito satisfeitos por colaborar com a ONE Championship neste evento, pois eles são um exemplo fantástico da viabilidade comercial das propriedades esportivas asiáticas e oferecem uma perspectiva única e importante do setor.”
“I am thrilled to be able to announce ONE Championship’s sponsorship of Nielsen’s What’s Next in Global Sports business conference, which will be held in Singapore,” said Chatri Sityodtong, Chairman and CEO of ONE Championship. “The conference aims to explore the rising global sports industry in Asia and how it affects various markets. Featuring discussions on how media, technology, brands, and sports can all work together to engage consumers in the region, the conference looks to highlight the relationship between sports and business. As part of the conference, we are happy to provide attendees with the unique experience of ONE Championship’s ONE: UNSTOPPABLE DREAMS, delivered live at the Singapore Indoor Stadium.”
Os principais tópicos do What’s Next in Global Sports incluirão: “Como os esportes estão revolucionando o cenário da mídia nos mercados emergentes?”, “Aproveitando os esportes para impulsionar o engajamento do consumidor na Ásia”, “Novos fãs, novos mercados: pensando de forma diferente para um maior engajamento dos fãs” e “O fascínio dos esportes asiáticos: por que todos estão entrando em campo”.
Além disso, a conferência terá início com um jantar de boas-vindas no dia 17 de maio e será encerrada no dia 18 de maio com a produção de nível mundial da ONE Championship, ONE: UNSTOPPABLE DREAMS, com início às 19h no Singapore Indoor Stadium. O evento principal contará com uma emocionante luta pelo título mundial, em que a atual campeã mundial peso-átomo feminino da ONE, “Unstoppable” Angela Lee, defenderá seu título contra a japonesa Mei “V.V” Yamaguchi.
For information on What’s Next in Global Sports, contact: events.asia@nielsen.com.
Sobre a Nielsen
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.
Sobre a ONE Championship™
ONE Championship is the largest global sports media property in Asian history. Headquartered in Singapore, ONE Championship is the home of martial arts and is the world’s largest martial arts organization, hosting bouts across all styles of martial arts such as Muay Thai, Kickboxing, Karate, Kung Fu, Silat, Sanda, Lethwei, Mixed Martial Arts, Tae Kwon Do, Submission Grappling, and more. The world’s most exciting martial arts organization hosts the largest sports entertainment events across Asia, featuring some of the world’s best martial artists and world champions, all signed to exclusive contracts, on the largest media broadcast in Asia. In addition to its digital platforms, ONE Championship broadcasts to over 1.7 billion potential viewers across 136 countries around the world with some of the largest global broadcasters, including Fox Sports, ABS-CBN, Astro, ClaroSports, Bandsports, Startimes, Premier Sports, Thairath TV, Skynet, Mediacorp, OSN, and more.
For more updates on ONE Championship, please visit www.onefc.com, follow them on Twitter and Instagram at @ONEChampionship, and like them on Facebook at https://www.facebook.com/ONEChampionship.
Contact
Loren Mack, ONE Championship: l.mack@onefc.com
Tom Scott, Nielsen Sports: tom.scott@nielsen.com
