International Women’s Day was celebrated around the world on Tuesday, March 8. As one of Nielsen’s annual calls to action through our Women in Nielsen (WIN) Employee Resource Group e Nielsen Cares, our associates marked the day with activities on March 8 and throughout the month. This year’s theme, “Pledge for Parity,” emphasized the social, economic, cultural and political achievements of women, while at the same time calling attention to the urgent action needed to accelerate gender parity around the world.
For example, a recent Harris Poll study highlighted some of the gender gaps in attitudes and opportunities in the United States. Three-fourths of Americans (75%) believe the U.S. has come a long way toward reaching gender equality, but strong majorities believe that female leaders have to work harder than men to prove themselves (83%), women’s contributions in leadership roles often go unrecognized (78%), and being a parent has more negative implications on a woman’s career than on a man’s (75%).
Eventos, painéis de discussão e fóruns on-line para o Dia Internacional da Mulher deram aos associados da Nielsen a oportunidade de celebrar as mulheres que inspiraram mudanças no mundo, ajudar aquelas que ainda estão lutando e lembrar aquelas que serviram de inspiração em suas vidas. Cheong-Tai Leung, presidente do Sudeste Asiático, Norte da Ásia e Pacífico, e Megan Clarken, presidente de liderança de produtos, defenderam as comemorações do Dia Internacional da Mulher como patrocinadores executivos. O Dia Internacional da Mulher também marcou o lançamento da WIN em nossa região do Sudeste Asiático, Norte da Ásia e Pacífico (veja a foto acima), somando-se aos capítulos existentes na América do Norte, Índia, África, Oriente Médio, Europa e América Latina.
On March 10, 2016, Terri McCullough, CEO of No Ceilings: The Full Participation Project, participated in a global webinar for Nielsen associates. McCullough shared data and findings from the March 2015 Full Participation Report, which analyzes global gains made for and by girls and women over the last two decades, as well as the gaps that remain. To mark the report’s one-year anniversary and this year’s International Women’s Day, the No Ceilings initiative also launched a digital campaign to share “ceiling-breaking” moments of progress that have been made toward gender equality over the past year.
Learn more about a recent Nielsen study that highlighted the economic power of Arab women. We also celebrate the recent advances and achievements of our women in leadership, including Angela Talton, Megan Clarken and Kelly Abcarian.
