Game On – A look at smartphone gaming habits

MARCH 2012 Gaming on the smartphone has emerged as a favorite pastime for many smartphone users.
We looked at usage and spotted these trends.

1. Arcade games, led by Angry Birds, is the most played game genre. Despite lower
   popularity, there is a high level of engagement for Card games.
2. On Android, a number of games are played. This is unlike BlackBerry, where only a
   handful of games are very popular.
3. O tempo gasto em cada sessão de jogo aumenta à medida que o dia avança.

• Saiba mais: Download the Nielsen Informante Mobile Insights – Volume 3