Episódio 22
Consumer interest in sustainability has been growing for years, with preferences shifting toward products and services that align with personal interests and beliefs. And the trend isn’t slowing. By 2021, we expect sustainable-minded consumers in the U.S. to spend $150 billion on sustainable products.
But consumer interest in sustainability isn’t limited to things like food and beverages. Today, consumers think about sustainability across everything from resource management to product packaging, which speaks to the ever-broadening nature of the term “sustainability.” Regardless of how it gets defined, however, sustainability is top of mind for consumers around the globe, as 73% say they would definitely or probably change a behavior to reduce their impact on the planet.
Então, o que essas mudanças significam para as empresas? Embora estejamos monitorando as intenções sustentáveis dos consumidores e as tendências de gastos há algum tempo, queríamos explorar o impacto mais amplo desse comportamento - como ele está moldando o cenário dos negócios. Especificamente, queríamos entender como as empresas estão se adaptando, como essa adoção se acelerou nos últimos anos, bem como o que acontece com seu desempenho quando elas se adaptam - e o que acontecerá se não o fizerem.
This episode explores the business side of sustainability. It includes two segments: the first is a conversation with George Callard, Chief Legal Officer at Nielsen, and Julia Wilson, Vice President, Global Responsibility & Sustainability at Nielsen; and the second is a conversation with Tessie Petion, Head of ESG Research, Americas, HSBC Securities, and Evan Harvey, Global Head of Sustainability, Nasdaq.
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