Najwiฤksi dostawcy usลug strumieniowych zwiฤkszyli liczbฤ tytuลรณw telewizyjnych, filmowych i sportowych o 5% w drugim kwartale; Netflix przewodziล ze wzrostem na poziomie 18,2% w ujฤciu ลฤ cznym
NEW YORK – May 29, 2025 – ย Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on Amazon Prime Video, Apple TV+, Disney+, Netflix and Paramount+, the top global subscription video on-demand (SVOD) services. The total number of unique TV, movie and sports titles offered by these services increased approximately by 4,500, or 5%, from February to May according to a new Gracenote Data Hub release, which tracks quarterly content trends.
Netflix znaczฤ co wyprzedziล wszystkie ลledzone usลugi pod wzglฤdem caลkowitego wzrostu katalogu w Q2, zwiฤkszajฤ c dostฤpnฤ zawartoลฤ o 18,2%. Kolejne najwiฤksze wzglฤdne wzrosty odnotowaลy Apple TV+ (3,7%), Amazon Prime Video (3,2%), Disney+ (1,6%) i Paramount+ (1%). Obecnie Netflix oferuje 20,1% programรณw telewizyjnych, filmรณw i programรณw sportowych dostฤpnych w gลรณwnych serwisach streamingowych, w porรณwnaniu z 17,9% w poprzednim kwartale.
Na poziomie programu piฤฤ najlepszych serwisรณw SVOD zwiฤkszyลo zawartoลฤ sportowฤ o 7,8% w drugim kwartale. Byลo to prawie 2 razy wiฤcej niลผ tempo ekspansji filmรณw i prawie o jeden punkt procentowy wiฤcej niลผ tempo ekspansji telewizji. Obecnie Amazon Prime Video, Disney+ i Netflix sฤ wiodฤ cymi graczami sportowymi w analizie Gracenote, bฤdฤ c domem dla 92% dostฤpnych programรณw sportowych przesyลanych strumieniowo, w tym meczรณw na ลผywo, wiadomoลci sportowych, pokazรณw z najwaลผniejszymi momentami i dokumentรณw. Jeลli chodzi o inne typy treลci, programy telewizyjne wzrosลy o 6,9% we wszystkich ลledzonych serwisach, podczas gdy filmy wzrosลy o 4%.
“In the big picture for SVOD, overall content volume continues to rise but the CTV apps making this content available continually shift,โ said Bill Michels, Chief Product Officer at Gracenote. โRegardless of program type or any other attribute, effective content discovery helps streamers connect viewers to the entertainment theyโll enjoy most and get the most value out of each of the assets in their catalogs.โย
The Gracenote Data Hub provides interactive visualizations of SVOD content volume, program genre and mood trends as well as exclusivity and country of origin insights. Tapping industry-leading Globalne dane wideo Gracenote covering content in 35 languages and more than 80 countries, the Data Hub helps video services, content owners and advertisers develop smart content distribution, licensing and media buying strategies. In addition, the resource provides trustworthy data to media and analysts seeking to understand whatโs driving the evolution of the streaming landscape.
Informacje o Gracenote
Gracenote is the content data business unit of Nielsen, providing entertainment metadata, content IDs and related offerings to the worldโs leading creators, distributors and platforms. Gracenote has aggregated, normalized and enriched core program metadata covering 40M+ titles in 260+ streaming catalogs in 35 languages and 80+ countries. Gracenote technology enables advanced content navigation and discovery capabilities helping individuals to easily connect to the TV shows, movies, music and sports they love while delivering powerful content analytics making complex business decisions simpler. For more information, visit Gracenote.com.
Media contact
Gracenote
Mark Yamada
mark.yamada@nielsen.com
