Locations >

Chinese mainland

Head office

14A, East Ocean Centre (Phase II),
618 Yanan East Road, Huang Pu District,
Shanghai 200021

+86 21 5395 5858

Nielsen in Chinese mainland

Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media in Chinese mainland. Learn more about our local offerings.

Available Solutions

Pomiar odbiorców

Planowanie mediów

Optymalizacja marketingu

Metadane zawartości

Stay up to date

Explore the latest insights for Chinese mainland

Webinarium
Virtual Panel Discussion: Reach, resonance, results

Discover how top marketers connect every campaign touchpoint by using unified measurement to unlock the full…

Wyniki marketingowe
2mins read
Perspektywa
Unlocking the potential of radio in marketing mix models

In today’s complex media landscape, marketers are constantly seeking ways to optimize their media…

Media
3mins read
Artykuły
What’s next for women’s sports: Fueling growth by proving value

To maintain and grow the momentum around women’s sports, there are four key things brands, leagues and rights…

Sport i gry
7mins read

Discover the latest news from Nielsen in Chinese mainland

Aussies’ love of travel sees 12% surge in ad investment according to Nielsen

Australians’ love of travel drove a 12% surge in ad spend in 2025, with airlines, cruises and tourism bodies…

Read more: Aussies’ love of travel sees 12% surge in ad investment according to Nielsen
New Nielsen Rural Survey highlights shifting demographics and media habits of New Zealand’s agricultural workforce

Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s…

Read more: New Nielsen Rural Survey highlights shifting demographics and media habits of New Zealand’s agricultural workforce
Latest Nielsen data shows big surge in ad spend by finance brands

Latest Nielsen data reveals Australia’s financial brands boosted ad spend by 16% to $696M, driven by digital…

Read more: Latest Nielsen data shows big surge in ad spend by finance brands

Helpful links

Find global logins or search for location-specific logins by region.

Panelist help

Learn more about what it’s like to join a Nielsen panel or survey.

Wnioski prasowe

For all media requests, please contact a member of our communications team.

Skontaktuj się z nami

W nieustannie zmieniającym się świecie jesteśmy tutaj, aby pomóc Ci wyprzedzić to, co nadejdzie, dzięki narzędziom do mierzenia, łączenia się i angażowania odbiorców.