텔레비전 시청자 추정치
New York, NY — Sept. 30, 2020 — An estimated 73.1 million people tuned in to watch the first debate of the 2020 presidential election on Tuesday, Sept. 29, 2020. The debate was hosted at Case Western Reserve University in Cleveland, Ohio, and featured Democratic Presidential Nominee Joe Biden and Republican Presidential Nominee Donald Trump.
방송 시간대는 네트워크에 따라 다르지만, 16개 방송사가 동부 표준시 기준 약 오후 9시부터 오후 11시까지 생방송을 진행했습니다.
아래 차트는 이러한 네트워크의 평균 시청자 수를 합산한 수치입니다. 이 권고의 2020년 총 시청자 수에는 집 밖(OOH) 시청과 커넥티드 TV(CTV) 시청이 포함된다는 점에 유의해야 합니다. 텔레비전으로 중계되는 정치 이벤트의 경우 CTV의 기여도가 11%에 달할 수 있습니다.
닐슨 소개
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Nielsen is divided into two business units. Nielsen Global Media provides media and advertising industries with unbiased and reliable metrics that create a shared understanding of the industry required for markets to function. Nielsen Global Connect provides consumer packaged goods manufacturers and retailers with accurate, actionable information and insights and a complete picture of the complex and changing marketplace that companies need to innovate and grow.
Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand what’s happening now, what’s happening next, and how to best act on this knowledge.
An S&P 500 company, Nielsen has operations in over 90 countries, covering more than 90% of the world’s population. For more information, visit www.nielsen.com.
Contact
마이클 레세노
Michael.Receno@Nielsen.com
살 투제오
Sal.Tuzzeo@Nielsen.com
