8 billion: That’s the projected global population by 2030. It’s a staggering figure, and it poses massive challenges for the entire world. But perhaps the most urgent question is a very simple one: How does this growing global society sustain itself? As basic as the question is, it covers wide-sweeping facets that affect daily life everywhere—the availability of food, clean water, safe shelter, access to natural resources-needs that vary wildly around the globe, complicating the world’s challenges exponentially as our population continues to grow.
So how do we plan ahead to preserve and improve these outcomes while we still can? That question took center stage during the 68th United Nations Civil Society Conference, held Aug. 26-28 in Salt Lake City, Utah. With a focus on building inclusive and sustainable cities and communities (Sustainable Development Goal 11), the conference gave Nielsen an opportunity to discuss the role of professional services businesses in identifying and driving innovative solutions toward this urgent global goal. Within the event, the “How to Sustain a Global Population of 8 Billion” panel, hosted by The Demand Institute, addressed how emerging technologies and collaborations can shape long-term human needs planning.
"이번 패널은 지속 가능한 개발 목표를 달성하기 위한 민관 협력의 중요성과 데이터와 기술의 역할에 대해 논의할 수 있는 좋은 기회였습니다."라고 수요 연구소의 매니저인 사라 커밍스(Sarah Cummings)는 말했습니다.
Yamini Dixit, Director, Global Responsibility & Sustainability at Nielsen, kicked off the panel discussion by sharing highlights from Nielsen’s ESG (environmental, social, governance) journey, and our ongoing effort to be judicious in how our actions lead to socio-environmental impact in the communities we operate in. Speaking to Nielsen’s holistic sustainability approach, from internal footprint, to our grassroots efforts and stakeholder focus, Yamini emphasized on the importance of creating a ripple effect across our value chain to drive true impact. And to ensure success in this space, she also shared how Nielsen continues to create honest and open spaces for engagement with the partners, and extends the expectation of sustainable commitments to all to the table.
특히, 야미니는 닐슨이 오랜 기간 데이터 및 측정 회사로 활동해 온 덕분에 우리가 지원하는 고객들의 지속가능성 스토리를 변화시키는 데 도움을 줄 수 있는 독보적인 역량을 갖추고 있다는 점을 강조했습니다. 그리고 이를 염두에 두고 끊임없이 진화하고 확장되는 '지속가능성'의 정의와 고객이 변화에 적응하고 진화하는 소비자 선호도와 행동을 이해하는 데 도움이 되는 인사이트를 구축하는 데이터 기업으로서의 역할에 대해 이야기했습니다.
“But our role doesn’t end there,” she said. “We have the potential to make a wide-ranging impact in how sustainability plays out in the communities and cities we exist in. Let us not forget the power of our consumer in the story-we enable them to fulfil their own expectation of sustainable living, building healthy environments, and ‘doing right’ by their communities. In addition, these data measurements and our innovative attitude towards digitizing our solutions, can be key to predicting some of the changing needs of the growing population served.”
야미니는 지속가능성이 의미하는 광범위한 스펙트럼을 언급하며, 환경 정의를 향한 닐슨의 여정에서 기후 변화의 물리적 영향을 넘어 윤리적, 정치적 측면으로 기후 변화의 틀을 확장하고 사회 정의, 성 평등, 인권, 집단적 권리 등 지속가능성의 영역에 미치는 영향을 인정하는 새로운 내러티브에 주목해야 한다고 강조했습니다.
“The concept of sustainability is at the core of our existence—to sustain, live, evolve, and hopefully, thrive,” said Yamini. “Ultimately, the word defines itself. And when we connect the dots to look at environmental justice, we find ourselves at the powerful nexus of social, environmental and ethical change, where true sustenance sits.”
As a closing, Yamini ensured we brought the story back to the “power of one,” and how change starts with one thought, one action and one impact. “Everything starts with an individual,” she said “Let us not forget our governments are made of people, policies are voted on by individuals, bills are proposed per someone’s ideology, and activists rise to protect what is of value to them-change belongs to each of us, and when we come together to build an inclusive and sustainable community, no one gets left behind!”
위 사진: UN 시민사회 컨퍼런스에서 패널 토론에 참여한 Nielsen의 Yamini Dixit(왼쪽에서 두 번째), Salesforce.org의 Samira Khan, Accenture의 Amit Patel, The Demand Institute의 Sarah Cummings(맨 오른쪽)가 함께하고 있습니다.
