뉴스 센터 > 책임과 지속 가능성

푸에르토리코로 돌아온 닐슨 어소시에이트, 허리케인 이후 복구 노력 지속

4 minute read | August 2019

Our employees at Nielsen are committed to their communities, and we support their passion to make a difference. Every year, we provide 24 hours of dedicated volunteer time to our associates and encourage them to lead projects that develop their skills and align with our values as an organization. Through Nielsen Cares, our global employee volunteer program, our associates mobilize Nielsen’s data and expertise for good, creating shared value in their communities and helping solve some of the world’s biggest challenges. 

Nielsen’s relationship with All Hands and Hearts (AHAH) is one example of our associate-led nonprofit relationships. Almost two years ago, some of our passionate employees volunteered for the first time in Houston and helped with the recovery efforts after Hurricane Harvey

This year, employees traveled to Puerto Rico from July 21-July 27 for the second time since we announced our year-long collaboration with AHAH this past November. Nielsen associates returned to help continue the recovery efforts following Hurricane Maria. During their trip, a group of 11 volunteers from across the continental U.S. were joined by 10 members of the local Nielsen team from San Jose. Together, the group logged 511 volunteer hours, contributing to critical home repairs, community projects and to begin repairing The Mendez Baseball Field in Yabucoa, which is an important part of the local community’s spirit. 

올핸즈앤하츠는 지역 사회에서 가장 지속적으로 필요한 것이 지붕 지원이라는 것을 확인했기 때문에 주로 콘크리트 및 골판지 철제 지붕을 수리하고 재건하는 데 주력하고 있습니다. 지금까지 AHAH는 야부코아에서 500건 이상의 수리 작업을 완료했으며, 2020년 3월까지 이 섬에서 작업을 계속할 계획입니다.

“AHAH does an amazing job teaching people who have no background in construction-so much so that I actually felt like I was able to make a lasting impact on a family’s safety in my short week there,” said Kelly Castellon, a volunteer in Yabucoa and a manager in Nielsen’s Marketing Effectiveness business. “This is without a doubt a favorite opportunity that I have had at Nielsen, and I can’t say enough good things about the program; I hope it gets a broader reach. I really enjoyed the opportunity to be able to give back in a way that was completely different from the work I do day-to-day. I appreciate that Nielsen invested in me as a person and in this Yabucoa community.”    

자원봉사는 닐슨의 전반적인 직원 경험의 일부이며, 이러한 기회를 통해 직원들은 회사의 사명과 목적에 공감하는 동시에 오래 지속되는 직업적, 개인적 관계를 형성할 수 있습니다. 

“Nielsen takes pride in investing in both our employees’ experiences and our communities; the relationship we’ve built with All Hands and Hearts has allowed us to do both simultaneously,” said Christie Trinidad, senior program manager, Nielsen Global Media Operations. “Facilitating opportunities for our employees to come together to volunteer in areas devastated by natural disaster has also helped our associates foster new relationships, develop new skills and raise awareness for this incredible organization.”

중요한 것은 직원들이 자원봉사를 지역사회와 전 세계에 긍정적인 변화를 일으킬 수 있는 기회로 소중히 여긴다는 점입니다. 이러한 기회는 또한 직원들이 리더십 기술을 개발하고, 더 큰 무언가와 연결되어 있다고 느끼며, 서로 소통하는 데 도움이 됩니다. 

“This volunteer experience is definitely one of the highlights of my five years at Nielsen in China and in the U.S.,” said Sarah Cummings, a manager at Nielsen and a volunteer in Yabucoa. “It was great to be able to volunteer alongside our colleagues from the San Juan office as we worked on construction and recovery projects for homeowners in Yabucoa, Puerto Rico. The fact that Nielsen supports and encourages associates to volunteer in their communities around the world is a huge part of what I believe makes Nielsen a great place to work.”

AHAH에 대한 지속적인 노력의 일환으로 올가을 휴스턴으로 돌아가 올해 세 번째 재난 구호 활동을 펼칠 계획입니다. 

Visit the Nielsen team’s fundraising page to support the mission of All Hands and Hearts-Smart Response.