Insights | 19-01-2026
흑인의 영향력: 흑인 문화와 정체성이 시장을 주도하는 방법
Get the key insights into the Black audience trends and identities that brands need to know to earn Black…
인사이트
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Insights | 22-12-2025
Fan favorites drive the holiday viewing spirit
Which holiday fan favorite movies, old and new, are at the top of the season’s TV viewing charts?
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Insights | 19-11-2025
알아야 할 사항: 닐슨 평점이란 무엇인가요?
닐슨 평가가 무엇인지, 어떻게 계산되는지, 정보에 입각한 마케팅을 하는 데 어떻게 도움이 되는지 알아보세요.
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Insights | 10-11-2025
From k-pop to Singles’ Day: The new data of cultural relevance
It used to take effort to be globally aware. In the pre-digital era, understanding what was happening abroad…
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Insights | 30-10-2025
해피 할로윈! 이번 으스스한 시즌의 공포 영화 TV 트렌드
이번 10월에는 그 어느 때보다 더 큰 공포가 TV에서 펼쳐집니다. 이번 할로윈 시즌에 팬들은 어떤 영화에 열광할까요?
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Insights | 23-10-2025
The Record: Q3 U.S. audio listening trends
Discover American’s listening behaviors across the total audio universe in Nielsen’s The Record for Q3…
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Insights | 10-09-2025
77th Primetime Emmy Awards: Most-Watched Titles and Stars
Nielsen analyzed the 2025 Emmy nominees to find out which titles and stars won over the most of U.S. TV…
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Insights | 02-09-2025
아시아 태평양 지역의 광고 지출 스냅샷: H1 2025
Advertising across Asia Pacific is evolving faster than ever. As media investments shift and creative…
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Insights | 06-08-2025
How Asia Pacific marketers are staying ahead
Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new…
