아프리카계 미국인 소비자: 여전히 중요하고, 여전히 성장하는 2012년 보고서

The African-American Consumers: Still Vital, Still Growing 2012 Report provides an opportunity for small and large companies to better understand how to grow market share by tapping into this highly influential and growing consumer segment. The report also uniquely highlights how African-American consumers can wield their collective spending power to bring additional economic resources or more customized product offerings to their communities.