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Navigate today’s media with
the latest audience data

Media is changing faster than ever. Follow audiences across devices, TV programs, ads and more with the latest Nielsen data and insights.

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The Gauge™

How audiences are watching TV

Unlock the monthly audience data that highlights how viewers are watching TV across platforms with The Gauge™.

January 2026

Total day | Persons 2+

1,660
42NetflixLandman
2
1,615
20Paramount+The Rip
3
1,378
1NetflixHis & Hers
4
1,371
6NetflixThe Pitt
5
1,191
18HBO MaxSouthland
6
930
43NetflixThe Closer
7
911
111Netflix | Peacock | Pluto TVBluey
8
887
154Disney+The Traitors
9
865
42PeacockGrey's Anatomy
10
844
458Hulu | Netflix

Source: Nielsen Streaming Content Ratings (Amazon Prime Video, AppleTV+, Disney+, Hulu, Max, Paramount+, Peacock and Netflix), Nielsen National TV Panel, U.S., viewing through television.

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Top Broadcast TV Shows

Week of Feb. 09 – Feb. 15, 2026

PROGRAMRANKVIEWERS P2+ (000)HHLD RATINGtORIGINATOR
WINTER OLYMPICS MON PRIME 1
1
10,854
5.9NBC
WINTER OLYMPICS WED PRIME 1
2
10,750
5.8NBC
WINTER OLYMPICS TUE PRIME 1
3
10,201
5.5NBC
WINTER OLYMPICS THU PRIME 1
4
9,779
5.1NBC
WINTER OLYMPICS SUN PRIME 2
5
9,345
4.7NBC
WINTER OLYMPICS FRI PRIME 1
6
8,866
4.5NBC
ABC WORLD NEWS TONIGHT
7
8,657
5.2ABC
ABC WORLD NEWS TONIGHT (SUN)
8
8,169
4.7ABC
WINTER OLYMPICS SAT PRIME 2
9
8,008
3.9NBC
NBC NIGHTLY NEWS
10
7,797
4.6NBC

Source: Nielsen National TV Ratings. U.S. audiences. Ranked by total viewers P2+. Ratings are the percentage of TV viewers in the U.S. that tuned into a specific television program.

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Sports data

Explore our sports data hubs to discover the power of sports programming, teams and athletes.

Insights into the Olympic Games

Discover fan insights, sponsorship trends and influential athletes in our insights hub.

The Women’s World Cup

Featured
The 10 most influential women footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Alisha Lehmann@alishalehmann713.4M
2Alexia Putellas@alexiaputellas2.8M
3Alex Morgan@alexmorgan1310M
4Jordyn Huitema@jordynhuitema1.6M
5Marta@martavsilva102.5M
6Megan Rapinoe@mrapinoe2.1M
7Jule Brand@jule_brand198K
8Alessia Russo@alessiarusso99457K
9Sakina Karchaoui@sakinakarchaoui727K
10Samantha Kerr@samanthakerr201.2M
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The Men’s World Cup

Featured
The 10 most influential men footballers on Instagram

#Player NameCountryInstagram handleFollowers
1Cristiano Ronaldo@cristiano398.2M
2Leo Messi@leomessi518.8M
3Neymar@neymarjr196.4M
4Kylian Mbappé@k.mbappe82.9M
5Viní Jr.@vinijr27.8M
6Gavi@pablogavi12.1M
7Karim Benzema@karimbenzema62.5M
8Paulo Dybala@paulodybala51.5M
9Robert Lewandowski@_rl931.7M
10Eden Hazard@hazardeden_1027.2M
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The Record

Quarterly US audio listening trends

Unlock the quarterly audience data that highlights how listeners are consuming ad-supported audio across platforms with The Record.

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Methodology

Audience data powering a better media future for all people

As a global leader in media measurement, data and analytics, we’re dedicated to learning all about audiences–through rigorous, industry-leading data methodologies.

Big data

Unlock scale with our unmatched coverage through the industry’s largest network of big data integrations.

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Panels

Feel confident in data quality. Nielsen’s industry-leading panels ensure audience representation and persons-level granularity.

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Identity

Uncover the ‘who’ across platforms, devices and content through Nielsen and Gracenote’s identity systems.

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