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観客
Go beyond age and gender and reach audiences that matter most to you. Define, plan and measure your advanced audiences across platforms and devices.
Seamlessly integrate first- and third-party audiences into your media plans and measurement strategies with Nielsen Advanced Audiences.
Consumer & Media ViewAccess syndicated and custom consumer research that will help you shape successful brand, advertising and marketing strategies.
ScarboroughDiscover consumer insight solutions with Nielsen’s Scarborough-local and national market data on behaviors, media, and demographics to fuel business decisions.
クロスメディア測定
Navigate linear and digital media with metrics for ads and content across platforms, services and devices.
デジタル測定
Get insight on consumption habits in a complex multi-platform, multi-device and multi-distribution landscape.
テレビ＆ストリーミング測定
Understand how, when, and what audiences are watching — across both TV and streaming platforms — so you can connect with the viewers that matter most.
Uncover comprehensive insights into global linear TV audiences to optimize content, programming, and ad strategies with trusted measurement across 30+ markets.
Streaming MeasurementGain insights into how viewers spend time watching streaming video content to drive success for programming, content distribution and ad strategies.
U.S. National and Local TV MeasurementGain accurate insights into national and local TV viewership to drive smarter media decisions with Nielsen’s television audience measurement solutions.
オーディオ測定
Uncover insights on listening habits and grow your advertising revenue across radio, streaming and podcasts.
