Local Archives

Insights | 07-11-2025

オーバー・ザ・トップ・アプリでのローカルニュース視聴の急増は、放送局やテレビ局にとって強力な新しいエコシステムを生み出している。

Insights | 23-09-2025

Discover how local consumer insights influence purchase decisions and can enhance your marketing strategies.

Insights | 01-07-2025

Nielsen proves that Pinterest campaign drives sales & ROI for Alpro.

Insights | 05-02-2025

The fires in Los Angeles at the start of 2025 highlight the importance of multiplatform audience strategies for…

Insights | 02-12-2024

As we approach International Day of Persons with Disabilities on December 3, brands, advertisers and media…

Insights | 12-11-2024

Learn how analyzing competitors’ ad media spend can help you optimize marketing budgets and expand audience…

Insights | 23-08-2024

Nielsen collaborated with Climate Central to assess the presence of accurate and informative climate reporting…

Insights | 29-07-2024

Advertisers need guarantees that their ads are reaching the right people, and measuring co-viewing gets to the…

Insights | 03-07-2024

We explore why brands need to understand where and how to invest to earn the good will of the LGBTQ+ community…

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