Industry driven dataset: Laporan Industri Scarborough is available for 7 industries.
- Age groups included: General Population, 18-34, 35-54, 55+
- Cakupan: 83 DMAs
- Time Period: July 2023 – October 2024
- Format: .xlsx
Bagaimana Anda dapat menggunakan informasi ini?
- Mengidentifikasi pasar utama untuk alokasi anggaran dan peluncuran produk
- Menganalisis dan menentukan segmen konsumen
- Meningkatkan penjualan produk dan layanan
Applicable use cases: Market researchers rely on Scarborough data and consumer insights to create smarter, more informed strategy decisions.
*For full, unrestricted local consumer insights, learn more about Nielsen Scarborough.





