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Cineverse Bekerja Sama dengan Gracenote untuk Memperluas Kemampuan Pencarian cineSearch - Alat Penemuan yang Didukung oleh AI Percakapan untuk Konten Film dan Televisi

4 minute read | April 2024

Metadata Hiburan Gracenote Membantu Chatbot Ava dari cineSearch Memecahkan Masalah Konsumen yang Signifikan dalam Menentukan Apa yang Harus Ditonton

LOS ANGELES – APRIL 8, 2024 – Cineverse (NASDAQ: CNVS), an innovative streaming technology and entertainment company, continues to form strategic relationships that will help solve the industry’s content search and discovery issues. The company has today announced a deal with Gracenote, a Nielsen company, to integrate industry-leading metadata for millions of films and television shows into cineSearch – Cineverse’s AI-powered conversational entertainment search platform that is set to be unveiled this spring (visit cineSearch.com to join the waitlist).  

According to Nielsen’s State of Play report, American consumers, who have more than 2.7 million video titles to choose from, spend more than 10 minutes per session looking for what to watch, up 40% since 2019. In fact, 20% give up when they can’t easily find something to watch, causing a major issue for streamers looking to keep viewers engaged, creators whose stories are losing out on potential audiences, and of course, consumers, who want to be entertained, but end up frustrated rather than satisfied with their streaming experiences.  

Masukkan cineSearch dan Ava. 

An innovative AI-powered platform, cineSearch’s goal is to revolutionize the search and discovery experience to answer audiences’ most pressing question: “What do you want to watch?” Through Ava, a chatbot with a unique, quirky persona, cineSearch offers a single unified search and recommendation engine with extensive support for dozens of traits such as mood, theme, tone, intensity, setting, keyword, plot, micro-genre, and many more.  

cineSearch kini akan memanfaatkan dataset TV dan film Gracenote yang komprehensif untuk memperluas grafik pengetahuannya dan memberikan hasil pencarian yang lebih personal, serta menyediakan ketersediaan judul terbaru dan tautan mendalam ke konten. Dengan menggunakan cineSearch, penonton yang sedang ingin menonton film komedi romantis gelap berlatar belakang Australia dapat menerima rekomendasi konten yang paling sesuai dan terhubung dengan pilihan tersebut di lebih dari 60 layanan streaming video utama untuk penayangan tanpa hambatan.  

Meskipun Cineverse memiliki perpustakaan yang luas, Ava akan merekomendasikan film dan acara TV yang tersedia di mana saja - dengan memanfaatkan katalog metadata Gracenote yang terdepan di industri ini - termasuk informasi judul lengkap seperti sinopsis, genre, pemeran, sutradara, dan informasi produk lainnya - untuk pengalaman penemuan konten yang komprehensif dan konsisten.

“Our partnership with Gracenote increases the number of films and TV shows that are discoverable by users and allows us to offer cineSearch users the highest-quality title information with intensity rankings – when paired with a user’s viewing history, streaming service filters and content preferences – will help solve a major consumer issue and the leading cause of viewer frustration,” said Tony Huidor, CTO & COO of Cineverse. “With our previously announced partnership with Google Cloud in place and now with the participation of Gracenote in this endeavor, we are on course to unveil what we believe will be the most powerful search and discovery tool in streaming.”

As previously announced, the cineSearch service was developed by Cineverse using Google Cloud’s Vertex AI Search. The underlying core cineSearch technology was built as an adaptive layer on top of Google’s Gemini large language models, using Google Cloud’s gen AI infrastructure to bring an innovative, conversational experience for those seeking advice on what to watch.

“AI-based personalization holds massive potential to improve streaming by helping individual viewers find and watch the content they’re most likely to love – from familiar hits to hidden gems,” said Trent Wheeler, Chief Product Officer at Gracenote. “Key to great technology is a broad understanding of the universe of content made possible by metadata. We’re pleased that Cineverse has tapped Gracenote’s entertainment data to power the cineSearch platform and look forward to seeing how Ava will revolutionize the search and discovery experience for content providers, creators and consumers alike.” 

Yang paling penting, cineSearch akan memiliki akses ke pembaruan metadata secara real-time sehingga judul-judul baru dapat ditemukan di hari yang sama dengan penayangan perdana. Karena katalog metadata Gracenote mencakup konten dalam berbagai bahasa asing, cineSearch memiliki jalur yang jelas untuk ekspansi internasional dan ketersediaan di berbagai wilayah.

About Gracenote

Gracenote adalah unit bisnis data konten Nielsen, yang menyediakan metadata hiburan, ID konten, dan penawaran terkait kepada para kreator, distributor, dan platform terkemuka di dunia. Teknologi Gracenote memungkinkan navigasi konten yang canggih dan kemampuan penemuan yang membantu individu untuk dengan mudah terhubung dengan acara TV, film, musik, dan olahraga yang mereka sukai sambil memberikan analisis konten yang kuat sehingga keputusan bisnis yang kompleks menjadi lebih sederhana. 

Tentang Cineverse

Cineverse’s advanced, proprietary technology drives the distribution of over 71,000 premium films, series, and podcasts to more than 82 million unique viewers monthly. From providing a complete streaming solution to some of the world’s most recognizable brands, to super-serving their own network of fan channels, Cineverse is powering the future of Entertainment. For more information, please visit www.cineverse.com. (NASDAQ: CNVS)

Press Contacts

Untuk Cineverse:
Media

The Lippin Group
cineverse@lippingroup.com

Investor

Julie Milstead
investorrelations@cineverse.com

For Gracenote:
Mark Yamada
mark.yamada@nielsen.com