Peringkat Berita Digital Juni 2019

Acara olahraga besar mendorong penonton digital Australia untuk membuka perangkat seluler mereka

Sydney, Australia, 11 July 2019: Today, Nielsen released its June 2019 Nielsen Digital Content Ratings tagged data. The latest insights revealed that the Cricket World Cup (Match 8 and 9) and State of Origin (Game 1) which were all aired on 5 June 2019,  resulted in the number of Australians accessing sports content online increasing by +44% when compared to the previous four Wednesdays². Along with audience, engagement across sports-related content on mobile devices saw an increase of +93%.

Nielsen Social Content Ratings also showed that Australian social media engagement for TV content increased by +367% on 5 June 2019 when compared to an average of the previous four Wednesdays. Seventy-five percent of total social media interactions on this date was driven by State of Origin³.

Pada bulan Juni 2019, news.com.au adalah entitas berita teratas dengan jumlah pemirsa unik sebesar 10 juta. Diikuti oleh Situs Web ABC News (8,8 juta) dan nine.com.au (8,1 juta) di tempat ketiga.

smh.com.au (7,9 juta) berada di posisi keempat, diikuti oleh 7NEWS (5,5 juta) dan The Guardian (4,5 juta) di posisi keenam.

Di posisi ketujuh ada Daily Mail Australia (4,3 juta), diikuti oleh Australian Community Media Network (3,7 juta), yang sebelumnya dikenal sebagai Fairfax Digital Regional Network. Berikutnya adalah The Age (3,5 juta) dan Yahoo! (3,3 juta) di posisi kesepuluh.

PANGKAT	NAMA	AUDIENS YANG UNIK	WAKTU YANG DIHABISKAN PER ORANG (HH: MM: SS)	SESI PER ORANG
1	news.com.au	10,034,673	00:28:14	9.1
2	Situs Web ABC News	8,824,340	00:33:27	8.1
3	nine.com.au	8,093,395	00:24:55	7.9
4	smh.com.au	7,896,523	00:18:01	5.4
5	7NEWS	5,463,945	00:04:26	4.1
6	The Guardian	4,469,058	00:20:48	6
7	Daily Mail Australia	4,318,423	00:30:02	8
8	Jaringan Media Komunitas Australia	3,740,595	00:04:10	3.2
9	The Age	3,529,896	00:28:21	7
10	Yahoo!	3,261,747	00:10:28	4.1

Catatan Peringkat Konten Digital Nielsen:

• Peringkat Konten Digital Nielsen hanya mengukur penerbit yang berpartisipasi. 
• Data yang diberi tag bulanan Nielsen Digital Content Ratings sekarang menjadi mata uang independen yang didukung IAB. 
• Each month reported entities are improving their audience measurement coverage. For example, this could include new apps, websites, video content or off-platform content coming under measurement.  If there are changes in rankings or audiences it is necessary to consider that these may have increased or decreased due to measurement coverage changes, versus organic audience behaviour in the reporting period. 
• Due to an upgrade in Android mobile operating systems that resulted in third-party apps updating their technology a measurement gap was identified. Nielsen Measurement Science estimate that this change caused a coverage gap of 2% on average across all brands in Nielsen Digital Content Ratings.

1. Source: Nielsen Digital Content Ratings, Monthly Tagged, May and  June 2019, Sports Sub-Category, Text, People 2+, Census.
2. Sumber: Peringkat Konten Digital Nielsen, Rata-rata Pemirsa Unik, Harian, Mei (8,15,22,29) dan 5 Juni, Sub-Kategori Olahraga, Teks, Orang 2+, Sensus.
3. Source: Nielsen Social Content Ratings – Total Social Interactions for Sports Events (May 2019 – June 2019).
4. Sumber: Peringkat Konten Digital Nielsen, Tag Bulanan, Juni 2019, Peristiwa Terkini dan Sub-Kategori Berita Global, Teks, Orang 2+, Sensus.