Nielsen Singapore clinches Gold atย Marketing Magazine’sย Agency of the Year Awards 2018 for the 7th Successive Year
SINGAPURA, 24 Mei 2018: Nielsen, perusahaan pengukuran dan analisis data global terkemuka yang memberikan pandangan paling lengkap dan terpercaya mengenai konsumen dan pasar di seluruh dunia, dinobatkan sebagai Market Research Agency of the Year dalam ajang Agency of the Year Awards 2018 yang diselenggarakan di Shangri-La Hotel, Singapura pada tanggal 23 Mei 2018.
โWe are extremely proud to uphold this title once again,โ said Johan Vrancken, Managing Director, Nielsen Singapore. โOur clients’ continued trust and partnership has been the bedrock of our success. This accolade is a massive endorsement by our clients and industry, of the quality work that all Nielsen Singapore associates are putting in daily. Their commitment to excellence and relentless efforts have been helping us stay on top of the ranking all these years.โ
Agency of the Year Awards merupakan kesempatan bagi agensi di Singapura untuk menilai kinerja mereka selama periode yang dievaluasi, dengan meminta orang-orang penting, pemasar klien senior, untuk menilai mereka. Pemenang Agency of the Year Awards selalu menonjol berdasarkan satu hal yang konstan; preferensi agensi dari para pemasar klien, yang dengan sendirinya menjadi tolok ukur yang baik bagi para agensi untuk mengukur seberapa baik kinerja mereka secara keseluruhan di pasar. Hal ini mendorong para agensi untuk meningkatkan kinerja mereka, yang pada akhirnya meningkatkan standar industri.ย
A panel of over 20 senior marketers hailing from a vast range of companies including P&G, Expedia, Lazada, Shell, The Walt Disney Company, Singapore Tourism Board, and Grab assessed finalistsโ submissions against key criteria covering management excellence, talent development, outstanding business performance as well as the extent of the agencyโs stewardship towards the industry and the community.
Tentang Nielsen
Nielsen Holdings plc (NYSE: NLSN) is a global measurement and data analytics company that provides the most complete and trusted view available of consumers and markets worldwide. Our approach marries proprietary Nielsen data with other data sources to help clients around the world understand whatโs happening now, whatโs happening next, and how to best act on this knowledge. For more than 90 years Nielsen has provided data and analytics based on scientific rigor and innovation, continually developing new ways to answer the most important questions facing the media, advertising, retail and fast-moving consumer goods industries. An S&P 500 company, Nielsen has operations in over 100 countries, covering more than 90% of the worldโs population. For more information, visitย www.nielsen.com.
Contact
Sweta Patra, Sweta.Patra@nielsen.com / Gideon Choo, Gideon.Choo@nielsen.comย
